Sales Development Representative - Thailand

SwitchOn, Inc.; Bengaluru; On-site; INR 700,000 - 1,200,000; Full time

Job summary

SwitchON, a Bangalore-based deep-tech startup, is seeking a driven Sales Development Representative to identify new business opportunities across the Thailand/APAC region and build a strong sales pipeline through strategic outreach.

You will conduct market research, craft introductory pitch decks and email formats, generate 5–6 meetings per week for Account Executives, and manage CRM to support rapid growth in a hands-on, collaborative environment.

Qualifications

• Experience as SDR/BDR in software sales.
• Knowledge of email & cold-calling workflows.
• Ability to target ICP in Manufacturing/Automation sectors.

Responsibilities

• Conduct market research in the Thailand/APAC region.
• Create pitch decks and email formats for insider sales approaches.
• Lead generation through cold calls and emails to generate meetings for AEs (5–6/week).
• Propose solutions and set up next-level meetings with AEs.
• CRM management.

Skills

SDR/BDR experience

Email & cold-call campaigns

Cross-functional collaboration

Fluency in English

Tools

Lusha

EasyLeadz

Sales Navigator

Job description

SwitchON is a Series B deep tech startup based out of Bangalore. We aim to eliminate defects in manufacturing by automating Quality Inspections using AI-powered Vision Inspection systems.

Our client base features industry leaders such as Unilever, ITC, P&G, Godrej, SKF, Bajaj, Brakes India, and many other prominent manufacturing giants. Our team is the heartbeat of our success, and we are on a mission to attract top-tier talent to join us in shaping the future. If you are passionate about solving problems & thrive in a fast-paced, collaborative environment, we want you to be a part of our journey.

Job Description

About the role: We're looking for a driven Sales Development Representative who will focus on identifying new business opportunities, engaging prospects, and building a strong sales pipeline across the Thailand/APAC region through strategic outreach and relationship building.

Responsibilities:

1. Conduct Market Research about Manufacturing companies and customer segmentation based on our Ideal Customer Profile(ICP) in an allocated region.
2. Creation of introductory pitch decks and email formats for different insider sales approaches, targeting manufacturing companies focused on Automotive and CPG Industries.

3. Lead Generation and Creating cold-call and workflows forcold-calling/cold-emailing, to generate at least 5-6 meetings per week for AEs. Creating compelling hooks for first calls.

4. Propose solutions to prospective clients, and set up next-level meetings with the AEs in the team.

5. CRM Management.

Requirements

• Worked as a BDR/SDR in other software companies, and set up email/call sequences(Operating at ~100 calls/~500 emails per week)
  
• Worked as a Sales Engineer/Manager in the manufacturing sectors. Preferred candidates with software sales, and solution sales experience with a Value-based approach.
  
• Hands-on experience with tools such as Lusha, EasyLeadz, Sales Navigator and others.
  
• Machine-Vision Sales Experience along with Industry 4.0, ERP is a plus.
  
• Knowledge of basic manufacturing processes and automation is mandatory.
  
• Prior experience working with Thailand/APAC markets is preferred.
  
• Fluency in English is a must
  
• 1-3 years in SDR/Sales Engineer roles.
  

Why Join SwitchOn?

Impact: Your work directly improves product quality in real factories.

Ownership: You’ll work closely with leadership and influence roadmap decisions. Learning: Deep exposure to AI, edge computing, and industrial systems.

Growth: High ownership role in a rapidly scaling deep-tech startup.