Sales Development Representative

Vsynergize AI; Pune District; On-site; INR 450,000 - 600,000; Full time

Benefits offered by this job

Attractive incentive structure

Career progression opportunities

Job summary

Vsynergize AI in Pune is seeking a proactive Sales Development Representative (SDR) to join our AdTech sales team. You will identify prospective clients, qualify opportunities, and build a robust pipeline for the Account Executive and Sales teams.

This on-site role requires 1–4 years in SaaS/AdTech, strong English communication, and willingness to work the US night shift from our Pune office.

Qualifications

• Bachelor's degree in Business, Marketing, Communications, or a related field.
• 1–4 years of experience in Sales Development, Business Development, Lead Generation, Inside Sales, or a similar role.
• Experience in SaaS, AdTech, MarTech, Digital Marketing, or Technology sales is preferred.
• Strong verbal and written English communication skills.
• Experience with CRM platforms such as Salesforce, HubSpot, Zoho CRM.
• Familiarity with prospecting and sales intelligence tools (LinkedIn Sales Navigator, Apollo, Salesloft, Outreach).
• Willingness to work in a US Night Shift and from the Pune office.

Responsibilities

• Identify, research, and develop a database of prospective clients across target industries.
• Generate qualified sales opportunities through outbound prospecting using cold calls, emails, LinkedIn, and other sales outreach channels.
• Qualify inbound and outbound leads based on business needs, budget, authority, timeline, and overall fit.
• Engage with key decision-makers and stakeholders to understand their business requirements.
• Schedule qualified product demonstrations and meetings for the Account Executive/Sales team.
• Build, manage, and maintain a healthy sales pipeline using Salesforce CRM.
• Develop personalized and targeted outreach campaigns to improve prospect engagement.
• Follow up consistently with prospects and nurture potential opportunities.
• Understand the company's AdTech products and solutions and effectively communicate their value proposition.
• Collaborate with Marketing and Sales teams to improve lead quality, engagement, and conversion rates.
• Maintain accurate and up-to-date records of prospect interactions, activities, and opportunities in the CRM.
• Track sales activity and performance against defined KPIs and targets.
• Consistently meet or exceed monthly and quarterly targets for outreach, meetings, qualified opportunities, and pipeline generation.

Skills

SaaS sales

AdTech knowledge

Cold calling

CRM (Salesforce/HubSpot/Zoho)

English communication

Lead qualification

Prospecting

US night shift

Education

Bachelor's degree in Business/Marketing/Communications

Tools

Salesforce

HubSpot

Zoho CRM

LinkedIn Sales Navigator

Apollo

Salesloft

Outreach

Job description

Sales Development Representative (SDR) – AdTech

Job Title: Sales Development Representative (SDR)

Department: Sales / Business Development

Location: Baner-Pashan Link Road, Pune

Work Mode: On-Site

Shift: US Night Shift

Experience: 1–4 Years

Employment Type: Full-Time

About the Role

We are looking for a highly motivated and energetic Sales Development Representative (SDR) to join our growing AdTech sales team.

The SDR will be responsible for identifying and engaging prospective customers, generating and qualifying sales opportunities, and building a strong pipeline for the sales team. The ideal candidate should enjoy prospecting, cold calling, building relationships with decision-makers, and working in a fast-paced technology-driven environment.

This role offers an opportunity to develop strong expertise in AdTech, digital advertising, SaaS, and B2B technology sales, with a clear career path toward Account Executive or Business Development roles.

Key Responsibilities

• Identify, research, and develop a database of prospective clients across target industries.
• Generate qualified sales opportunities through outbound prospecting using cold calls, emails, LinkedIn, and other sales outreach channels.
• Qualify inbound and outbound leads based on business needs, budget, authority, timeline, and overall fit.
• Engage with key decision-makers and stakeholders to understand their business requirements.
• Schedule qualified product demonstrations and meetings for the Account Executive/Sales team.
• Build, manage, and maintain a healthy sales pipeline using Salesforce CRM.
• Develop personalized and targeted outreach campaigns to improve prospect engagement.
• Follow up consistently with prospects and nurture potential opportunities.
• Understand the company's AdTech products and solutions and effectively communicate their value proposition.
• Collaborate with Marketing and Sales teams to improve lead quality, engagement, and conversion rates.
• Maintain accurate and up-to-date records of prospect interactions, activities, and opportunities in the CRM.
• Track sales activity and performance against defined KPIs and targets.
• Consistently meet or exceed monthly and quarterly targets for outreach, meetings, qualified opportunities, and pipeline generation.

Required Qualifications

• Bachelor's degree in Business, Marketing, Communications, or a related field.
• 1–4 years of experience in Sales Development, Business Development, Lead Generation, Inside Sales, or a similar role.
• Previous experience in SaaS, AdTech, MarTech, Digital Marketing, or Technology sales is preferred.
• Strong verbal and written English communication skills.
• Excellent interpersonal, relationship-building, negotiation, and objection-handling skills.
• Experience working with CRM platforms such as Salesforce, HubSpot, Zoho CRM, or similar.
• Familiarity with prospecting and sales intelligence tools such as LinkedIn Sales Navigator, Apollo, Salesloft, Outreach, or similar platforms is an advantage.
• Self-motivated, target-oriented, and comfortable working in a performance-driven environment.
• Willingness to work in a US Night Shift and from the office in Pune.

Preferred Skills

• Strong B2B prospecting and lead qualification skills.
• Hands-on experience with cold calling and email outreach.
• Understanding of digital advertising, programmatic advertising, audience targeting, AdTech, and marketing technology.
• Ability to engage senior decision-makers and build professional relationships.
• Strong objection-handling and consultative selling skills.
• Excellent organizational and time-management skills.
• Analytical mindset with the ability to understand and interpret sales performance metrics.
• Ability to work independently as well as collaboratively with Sales and Marketing teams.

Key Performance Indicators (KPIs)

Performance will be measured against defined monthly and quarterly targets, including:

• Qualified meetings booked
• Sales Qualified Leads (SQLs) generated
• Outbound calls completed
• Outbound emails and other outreach activities
• Pipeline value generated
• Lead-to-opportunity conversion rate
• Monthly and quarterly quota attainment
• CRM hygiene and reporting accuracy

What We Offer

• Opportunity to work with innovative AdTech products and solutions.
• Exposure to international/US-focused B2B sales.
• High-growth and performance-driven work environment.
• Attractive incentive structure with uncapped earning potential.
• Career progression opportunities toward Account Executive and Business Development Manager roles.
• Continuous learning and professional development.
• Collaborative and growth-oriented work culture.

Ideal Candidate

The ideal candidate is a proactive, confident, and target-driven sales professional who enjoys speaking with prospects, discovering business opportunities, and consistently working toward measurable sales goals. Candidates with experience in AdTech, SaaS, MarTech, digital marketing, or technology sales will be preferred.

Location: Baner-Pashan Link Road, Pune

Work Mode: On-Site

• Shift: US Night Shift