Sales Development Representative

Studio1; India; Remote; INR 600,000 - 900,000; Full time

Job summary

Studio1 is hiring its first Sales Development Representative for a fully remote India-based role. You will build our outbound pipeline from the ground up, deciding who we reach out to, when, and what we say, while working directly with the founders who take the calls you book.

You will help startups in devtool and AI spaces engage at moments that matter, crafting targeted outreach, writing personalized emails, and coordinating discovery calls with the founders and a Sales Engineer.

Qualifications

• 1–2 years in an SDR/BDR or outbound role, ideally selling to software or technical teams.
• You have run cold outreach at volume and can show resulting meetings or replies.
• Hands-on with prospecting tools and a CRM; can craft sequences that perform.

Responsibilities

• Build lists of target companies based on signals like new funding, product launches, DevRel hiring or new SDKs/APIs.
• Identify the right person at each company (founder, head of growth, DevRel lead).
• Write outreach that shows product fit with a concrete observation and easy next steps.
• Run email and LinkedIn sequences daily with clean lists and opt-outs honored.
• Keep CRM up to date and report weekly.

Skills

Cold outreach

English writing

Sales prospecting

Time zone planning

Tools

Apollo

LinkedIn Sales Navigator

CRM

Email sequencing tools

Job description

Studio1 is hiring its first Sales Development Representative.

You will build our outbound pipeline from the ground up: who we reach out to, when, and what we say.

You will work directly with the founders, who take the calls you book.

Why this role exists Devtool and AI startups need developer marketing at specific moments: right after a funding round, before a launch, when they post their first DevRel or growth role, or when a competitor's tutorials start showing up everywhere.

Reach a team at that moment with something relevant and a first call is easy.

Reach them a month later and it isn't.

This role is about spotting those moments and starting the conversation.

Before you write to anyone, read a few of our case studies/case-studies: that is the work you'll be pointing people to.

What you will do

• Build lists of companies we can help, from signals that mean "now": new funding, product launches, hiring for DevRel or developer marketing, new SDKs and APIs, accelerator batches such as YC, and ecosystems we already know well.
• Find the right person at each company, usually a founder, the head of marketing or growth, or the DevRel lead.
• Write outreach that shows you have looked at their product: one specific observation, one relevant example of our work, and an easy next step.
• Run email and LinkedIn sequences at a steady daily pace, and keep our sending in good shape: clean lists, sensible volumes, warmed-up mailboxes, and opt-outs honoured.
• Show up where our buyers already are: devtool and AI communities, founder groups, and follow-ups after events.
• Book discovery calls for the founders and hand over the context: what the company does, why now, and what we already know.
• Test subject lines, angles and offers by segment AI infrastructure, AI agents, platform engineering, data tools, open source and keep what works.
• Keep every account and conversation up to date in our CRM, and share a short report each week.

What we are looking for

• High agency: you don't wait to be told what to do. You spot what needs doing, figure it out, ship it, and own the result.
• 1 to 2 years in an SDR, BDR or outbound sales role, ideally selling to software or technical teams.
• You have run cold outreach at volume and can show it worked: reply rates, meetings booked, a sequence you're proud of.
• Hands-on with prospecting tools such as Apollo and LinkedIn Sales Navigator, a CRM, and an email sequencing tool.
• Short, clear writing in English. Your emails don't read like templates, even when they start from one.
• Curious about developer tools and AI. You can read a landing page, the docs or a GitHub README and explain what the product does and who it's for.
• You use AI tools every day to research and draft faster, and you check what they produce.
• A plus: you have sold services or software to developer-focused companies, or you already know the devtool and AI startup scene.

How we'll measure it

• Every week: accounts researched, people reached on email and LinkedIn, reply rate, and conversations started.
• Every month: qualified discovery calls booked, and how many of them turn into proposals.
• We care about the quality of a meeting more than raw volume.
• No bought lists sent blindly and no thousand-email blasts with the same copy.

Role details

This is a full-time remote role for India-based candidates.

Many of the teams you'll reach are in the US and Europe, so you'll plan sends and follow-ups around their time zones.

You'll work with the founders, our Sales Engineer we're hiring for that role too, and the team that delivers the work you sell.