Sales Development Representative

CredHive; Delhi; On-site; INR 600,000 - 1,200,000; Full time

Job summary

CredHive is seeking a proactive Sales Development Representative (SDR) to engage senior decision-makers in BFSI and enterprise segments, set up high-value meetings, and build a scalable sales pipeline. Based in Delhi, the ideal candidate will research accounts, use LinkedIn, email, WhatsApp, and cold calls, and collaborate with marketing and sales teams to convert interest into qualified opportunities.

The role requires 2+ years in B2B SaaS lead generation or SDR, strong communication, CRM

Qualifications

• 2+ years in B2B SaaS lead generation or SDR roles.
• Experience engaging CXO/VP/Head level stakeholders.
• Proficient with CRM, sales tooling, and Google Workspace.

Responsibilities

• Research and target potential BFSI, NBFCs, insurers, fintech lenders, and enterprise credit/risk teams for CredHive.
• Engage key decision-makers via LinkedIn, WhatsApp, email, and cold calls.
• Use Apollo, Credhive, LinkedIn for lead generation and account mapping.
• Craft tailored messaging around CredHive's Business Information Reports, credit/risk insights, and monitoring signals.
• Follow-up with prospects through multi-touch sequences to book meetings/demos and nurture engagement.
• Represent CredHive at industry events and ensure fast follow-ups with leads.

Skills

B2B SaaS lead generation

SDR experience

CRM familiarity

Sales tooling

Sales automation

Google Workspace

Executive outreach

Tools

Apollo

LinkedIn

Credhive

Job description

Position Overview

We are a seed-funded startup focused on leveraging state-of-the-art AI technologies to revolutionize the credit industry. Our team comprises experts in machine learning and software engineers from top-tier US tech companies like Apple and Amazon. With our product already in the market, first clients onboarded, and sufficient runway secured, we are passionate about using AI to enhance access to credit information for businesses. We are seeking a proactive and driven Sales Development Representative (SDR) to join our team. The ideal candidate will engage senior decision-makers - CXOs, Heads, and VPs in BFSI and Enterprises, initiating conversations and setting up high-value meetings to build a strong sales pipeline.

Key Responsibilities

• Research and target potential accounts within BFSI, NBFCs, insurers, fintech lenders, trade finance, and enterprise credit/risk teams for CredHive.
• Identify and engage key decision-makers (CRO, Chief Credit Officer, Risk/Underwriting Heads, SME/Trade Finance Heads, Collections Heads) via LinkedIn, WhatsApp, email, and cold calls.
• Use tools like Apollo, Credhive, LinkedIn, and other prospecting databases for lead generation and account mapping.
• Craft tailored messaging to address prospect pain points and business objectives, positioning CredHive's Business Information Reports, credit/risk insights, monitoring signals, and decision-maker leads.
• Follow-up with prospects through structured multi-touch sequences to nurture interest, book meetings/demos, and maximize engagement.
• Re-engage on-hold or cold accounts by reconnecting with existing prospects or identifying new decision-makers within organizations (org-mapping, stakeholder refresh).
• Represent CredHive at industry events, banking/fintech meetups, and closed-door networking sessions as required; capture leads and ensure fast follow-ups.

Qualifications

• 2+ years in B2B SaaS lead generation / SDR role; preference for experience selling into BFSI/fintech/enterprise risk in India.
• Excellent written + spoken communication; comfortable engaging CXO/VP/Head level stakeholders.
• Hands-on with CRM and sales tooling, sales automation, and Google Workspace.
• Strong execution: consistent activity, follow-ups, and pipeline ownership mindset.
• Self-motivated, quick learner with the drive to proactively enhance lead generation effectiveness.