Sales Business Development

Betterrwalls.com I Real Estate Marketing Company | Marketing Strategists | Digital Marketing; Pune District; On-site; INR 800,000 - 1,500,000; Full time

Job summary

A leading real estate marketing company seeks a Business Development Lead to manage the sales cycle from discovery to closure. The ideal candidate will have 3-6 years of B2B sales experience, particularly in marketing services, and be skilled in strategic selling and relationship management. This role offers the opportunity to work closely with builders and developers, driving significant revenue growth through high-ticket deals.

Qualifications

• 3-6 years of experience in B2B/enterprise sales, preferably in marketing or SaaS.
• Proven success in closing retainers > ₹10L/year.
• Strong understanding of digital marketing metrics.

Responsibilities

• Qualifying inbound/outbound leads through discovery sessions.
• Managing deal negotiations and relationships with decision-makers.
• Creating pitch documentation and pricing structures.

Skills

Strategic selling

Relationship management

Excellent communication

Persuasion skills

Understanding of CAC and ROI

Tools

CRM tools

Job description

Job Title: Business Development Lead

We are seeking a Business Development Lead at Betterrwalls, a leading real estate marketing company. The role involves owning the sales cycle from discovery to closure by targeting builders, real estate developers, and property consultants. The ideal candidate will have 3–6 years of experience in consultative B2B selling, preferably in marketing services, and will be skilled in strategic selling and relationship management.

Responsibilities include:

• Qualifying inbound/outbound leads through discovery sessions
• Understanding client pain points and recommending funnel strategies
• Leading proposal creation with strategists and delivery teams
• Managing deal negotiations and relationships with decision-makers
• Building and maintaining a healthy sales pipeline (₹1 Cr+ at any time)
• Creating pitch documentation, case studies, and pricing structures
• Collaborating with Customer Success Managers to ensure successful onboarding

Key Performance Indicators (KPIs):

• Closing 5-8 high-ticket deals per quarter
• Deal sizes ranging from ₹3–12L/month
• Maintaining a pipeline value of ₹1 Cr+
• Achieving a discovery-to-closure conversion rate > 25%

Requirements:

• 3–6 years of experience in B2B/enterprise sales, preferably in marketing or SaaS
• Proven success in closing retainers > ₹10L/year
• Strong understanding of CAC, ROI, and digital marketing metrics
• Excellent communication and persuasion skills, especially with CXOs
• Familiarity with sales tools like CRMs
• A strategic mindset capable of tailoring solutions to client goals

Preferred Traits:

• Experience working with real estate developers or proptech
• Ability to independently conduct client workshops and walkthroughs
• Comfort in selling solutions, not just packages

Additional Details:

• Seniority Level: Mid-Senior level
• Employment Type: Full-time
• Job Function: Business Development and Sales
• Industry: Marketing Services