Relationship Manager

Fooracles; Meerut; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Fooracles in Meerut is seeking a Digital Marketing Manager to lead a data-driven marketing function and drive performance for client campaigns. You will supervise a team, ensure output quality through random checks, and partner with content creators, designers and developers to deliver compelling digital assets that align with brand messaging.

With 2+ years of experience, you will own strategy, oversee multi-channel campaigns, optimize based on KPIs, and report outcomes to leadership.

Qualifications

• Proven experience in digital marketing with multi-channel campaigns.
• Strong analytic skills to interpret data and drive decisions.
• Excellent communication and interpersonal abilities.
• Leadership experience with team motivation and coaching.
• Proficiency with marketing automation tools and CRM platforms.
• Self-motivated, detail-oriented, and outcome-driven.
• Solid understanding of SEO, social media, email and content marketing.
• Bachelor's degree in Marketing, Business or related field preferred.

Responsibilities

• Design and implement comprehensive digital marketing strategies aligned with goals.
• Oversee creation and execution of multi-channel campaigns across social, email and content.
• Assign tasks, monitor performance, perform random quality checks, and train the team.
• Track KPIs and use insights to optimize ongoing and future campaigns.
• Collaborate with content creators, designers and developers for assets.
• Maintain and improve company websites for user experience and SEO.
• Utilize marketing automation software and CRM to drive lead gen and nurturing.

Skills

Digital marketing

Analytics

Communication

Leadership

Marketing automation

CRM platforms

Performance tracking

SEO

Social media

Email marketing

Content marketing

Education

Bachelor's degree in Marketing or Business

Tools

Marketing automation tools

CRM platforms

Job description

The Digital Marketing Manager is responsible for developing and executing data-driven digital marketing strategies to enhance our client s online presence, improve brand visibility, and meet the client s expectations. This role involves managing a team, ensuring quality output through random quality checks, and driving performance improvements via targeted training. By collaborating with the team and leveraging advanced tools and techniques, the Digital Marketing Manager will be responsible for delivering visible results through numbers.

What You ll Do:

Strategy Development:

• Design and implement comprehensive digital marketing strategies aligned with the company s goals.
• Continuously analyze market trends, competitor activities, and customer insights to identify growth opportunities.

Campaign Management:

• Oversee the creation and execution of multi-channel campaigns, including social media, email, and content marketing.
• Ensure campaigns are data-driven and tailored to achieve specific KPIs.

Team Leadership:

• Assign tasks received from the Client Relationship Manager to team members.
• Monitor team performance, conduct random quality checks, and ensure work meets the highest standards.
• Identify skill gaps within the team and provide targeted training to enhance their capabilities.

Performance Analysis:

• Track and report on key performance indicators (KPIs) to assess campaign effectiveness.
• Use data insights to recommend and implement optimizations for ongoing and future campaigns.

Content Creation and Collaboration:

• Work closely with content creators, designers, and developers to produce compelling digital assets, including blog posts, videos, infographics, and website content.
• Ensure all content is consistent with brand messaging and optimized for digital platforms.

Website Management:

• Maintain and improve the company s websites to ensure user-friendliness, technical reliability, and SEO compliance.

Automation and CRM:

• Utilize marketing automation software and CRM platforms to drive lead generation, segmentation, and nurturing campaigns.

What We re Looking For:

• Proven experience in digital marketing, with expertise across various channels and strategies.
• Strong analytical skills and the ability to interpret data, generate insights, and make informed decisions.
• Excellent communication and interpersonal skills for effective team collaboration and client engagement.
• Leadership experience, with a track record of motivating and guiding teams to achieve objectives.
• Proficiency in marketing automation tools, CRM platforms, and performance tracking software.
• Self-motivated, proactive, and detail-oriented with a commitment to delivering high-quality work.
• Solid understanding of SEO, social media platforms, email, and content marketing.
• Bachelor s degree in Marketing, Business, or a related field (preferred).

How We Measure Success:

• Lead generation and conversion rates.
• Website traffic and engagement metrics.
• Social media growth and audience interaction.
• Email campaign open rates and click-through rates.
• Team performance and skill development progress.

Why You ll Love This Role:

• Strategic Ownership: You ll have end-to-end ownership of campaign planning, execution and performance analysis.
• Team Empowerment: Shape and grow a high-performing digital marketing team through coaching and quality checks.
• High Visibility: Work directly with leadership and clients, with your work contributing directly to measurable business outcomes.
• Innovation-Driven Culture: Be part of a company that values creativity, experimentation, and continuous learning in digital strategy.

• Work Mode- On-site
• Location 61 Tilak Road, First Floor, Begum Bagh, Meerut
• Job Type Full time
• Experience- 2+ Years Experience
• Working Hours- 10 AM to 06 PM
• Working Days- Weekly 6 days (Mon to Sat)

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.