Regional Sales Head – Kerala

V Tuff; India; On-site; INR 4,000,000 - 7,000,000; Full time

Job summary

V Tuff seeks a Regional Sales Head for Kerala to own the top line, drive growth, and expand the dealer network. You will lead a regional sales team, shape market strategy, and coordinate cross-functionally to protect margins and win major projects.

The role targets growth, margin protection, and channel expansion in the Kerala market, reporting directly to the MD. Prior regional leadership in glass/building materials is preferred.

Qualifications

• Minimum 10-15 years in B2B sales, with 5+ years in regional/senior leadership roles.
• Graduate/MBA in Sales & Marketing preferred.
• Strong leadership and market expansion capabilities.

Responsibilities

• Define and execute regional sales strategy aligned with company objectives.
• Expand dealer, distributor, and project network across Kerala.
• Lead and develop the regional sales team to meet KPIs and targets.
• Coordinate with production, dispatch, and accounts for smooth order execution and collections.
• Provide accurate forecasts, MIS, and market intelligence to MD.

Skills

Regional market command (Kerala)

Scale sales teams

Negotiation & closure

Stakeholder management

Education

Graduate / MBA in Sales & Marketing

Job description

Kerala (Regional Responsibility) Full Time

About Us

We are a leading glass processing company with facilities in Bangalore and Kerala with more than 20 years.

Job Description

The Regional Sales Head - Kerala will own the top line for the region. This is a leadership role with complete accountability for sales growth, dealer expansion, market penetration, and team performance. The mandate is simple: drive volume, protect margins, and strengthen Toughglass' dominance in the Kerala market.

Sales Strategy & Revenue Growth

• Define and execute regional sales strategy aligned with company objectives.
• Achieve and exceed monthly, quarterly, and annual sales targets.
• Drive product mix focus (figured glass, processed glass, value-added products).
• Monitor pricing discipline and ensure margin protection.

Channel & Market Development

• Expand and strengthen dealer, distributor, and project network across Kerala.
• Develop relationships with architects, builders, fabricators, and contractors.
• Identify new market opportunities, districts, and untapped segments.
• Lead institutional, project, and bulk order closures.

Team Leadership & Performance Management

• Lead, mentor, and scale the regional sales team (Area Sales Executives).
• Set KPIs, review performance, and enforce accountability.
• Build a high-performance, target-driven sales culture.
• Coordinate with HR on recruitment, onboarding, and sales capability building.

Operations & Cross-Functional Coordination

• Work closely with production, dispatch, and accounts to ensure smooth order execution.
• Ensure timely collections and adherence to credit policies.
• Resolve customer escalations and protect long-term relationships.

Reporting & Governance

• Reporting directly to Managing Director
• Provide accurate sales forecasts, MIS, and market intelligence.
• Track competition, pricing trends, and customer feedback.
• Ensure compliance with company policies and processes.

Qualification and Skills

Experience:

Minimum 10-15 years in B2B sales, with 5+ years in a regional or senior leadership role (Glass, building materials, construction, or related industries preferred)

Education:

Graduate / MBA in Sales & Marketing (preferred)

Core Skills:

• Strong regional market command (Kerala)
• Proven ability to scale sales teams
• Negotiation, closure, and stakeholder management

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