Regional Alliance Manager

Hdfc Bank; Mumbai; On-site; INR 3,500,000 - 5,200,000; Full time

Job summary

Hdfc Bank is seeking a Regional Alliance Manager to lead alliances driving Cards EMI spends and revenue targets across pan-India POS merchants. You will head a team of state alliance managers and collaborate with regional merchants to expand EMI penetration across all regions.

The role requires deep understanding of the payments ecosystem, strong stakeholder persuasion, and autonomous leadership to grow bank's EMI share and explore new partnership opportunities.

Qualifications

• MBA from tier 1/2 school.
• Experience in leading alliances, driving affordability, marketing, key account management.
• Experience 12–14 years in payments ecosystem, alliances and partnerships.

Responsibilities

• Lead alliances and partnerships that drive Cards EMI spends for the bank.
• Achieve income and revenue targets from POS merchants pan India.
• Work with regional merchants across North, South, West & East.
• Lead a team of state alliance managers to ensure spends delivery from each state.
• Plan and execute a roadmap for driving cards EMI penetration in high potential brands.
• Collaborate with external payment partners to develop new products/offerings.
• Drive EMI penetration in non-electronics categories.
• Onboard key brands on Cards EMI; engage with brands to grow bank's EMI share.
• Negotiate with brands to improve ROI for the bank.
• Drive spends on other payment modes including Credit & Debit cards.
• Ideate and execute city specific regional festivals to drive payments share.
• Drive incremental spends & income through alliances focusing on profitability.
• Construct and execute co-funded and brand funded partnerships.
• Promote engagements through bank and brand channels.
• Analyze customer behavior at city/state/region/category level.

Education

MBA from tier 1/2 school

Job description

Job Title - Regional Alliance Manager

Business Unit (PA) - Payments Business

Team - Portfolio Management- Payments Business

Role Type - Team lead (8 to 10 DRs)

Role & responsibilities

• This role is to lead alliances and partnerships that drive Cards EMI spends for bank
• To achieve income and revenue targets from POS merchants pan India
• This role is specifically aimed at working closely with the regional merchants across all categories and regions namely North, South, West & East.
• Lead a team of state alliance managers to ensure spends delivery from each state
• Plan and execute a roadmap for driving cards EMI penetration in all high potential brands
• Collaborate and develop new products and offerings with external payment partners
• Drive EMI penetration in non-electronics categories
• Onboard key brands on Cards EMI, engage with brands to grow banks share on EMI
• Negotiate with brands to improve return on investment for bank
• Drive spends on banks other payment modes too including Credit & Debit cards
• Ideate, plan & execute city specific regional festivals to drive payments share
• Drive incremental spends & income through alliances with focus on profitability
• Construct and execute co-funded and brand funded partnerships
• Ensure promotion of all engagements through bank and brand channels
• Analyze & understand customer behavior at city/state/region/category level

Educational Qualifications

• Post-Graduation: MBA from tier 1/2 school
• Experience b/w 12-14 years
• Experience in leading alliances, driving affordability, marketing, key

account management

• Knowledge of payments industry and current market practices

Key attributes

• Deep understanding of payments ecosystem, affordability and cards business
• Ability to persuade business owners & CXOs
• Highly adaptive, go-getter, autonomous, articulate and a good team lead
• Excellent oral and written communication