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A Communications agency is hiring for the profile of Public Relations Senior Executive/ Manager.
Experience: 2-5 years
Vertical: Lifestyle/ Corporate
Job Role
○ Understanding of PR landscape - traditional and new age media so that one can offer strategic integrated communication solutions.
○ A very dynamic, passionate PR professional who is aggressive and result oriented at work
○ Ability to build, lead and solidify the team by guiding them to bettering at the work they do.
On The Clients Front
● Managing a portfolio of clients’ PR accounts
● Building and sustaining relationships with existing and new clients
● Understanding the clients, industry, competitors and media well of the sector the clients are into
● Investing in research undertaken for the brands to be able to introduce creative communication strategies
● Keeping abreast of current PR trends and tools
● Providing strategic (innovative and creative) counsel to clients to aid their PR and wider marketing campaigns
● Developing industry, sector and product focused PR campaigns
● Managing a high level of client interaction
● Liaising with clients regarding press campaigns, creative projects and PR solutions
● Offering Value addition that meets with their overall business objectives
● Fulfilling the client’s key performance indicators and growing accounts
● Contributing to daily meetings, and liaising and updating clients on PR activities
● Reviews with clients on a monthly basis and Analysing PR coverage and providing written reports
● Developing news angles, stories and pitches to further the client’s profile, products and services.
On The Media, Team and BD Front
● Understanding the sector media level and building expertise so as to provide media strategies to the brand
● Maintaining a network of media contacts including journalists and industry spokespeople
● Daily point of contact with key media and influencer contacts
● Managing and mentoring team at an executive level
● Working with them closely on the brands
● Assisting the seniors in winning new business and developing current client accounts
● High levels of communication - both presentation, verbal and written skills
● Contributing to overall business
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