Product Marketing Manager

AimBig Employment Pty Ltd; Gurugram District; On-site; INR 700,000 - 1,100,000; Full time

Job summary

AimBig Employment Pty Ltd in Gurugram, India is seeking a marketing professional to develop and execute marketing strategies for software products. You will collaborate with product and sales teams to align messaging and drive campaigns across channels.

The role requires strong market research, excellent communication, and the ability to manage multiple initiatives with leadership exposure. This is a full-time, on-site opportunity offering competitive benefits.

Qualifications

• Background in marketing, business, or a related field.
• Experience in the software industry preferred.
• Strong communication and analytical skills.
• Ability to create effective marketing strategies.
• Comfort with working across teams and managing multiple tasks.

Responsibilities

• Develop marketing strategies to promote software products.
• Collaborate with product and sales teams to align marketing efforts.
• Conduct market research to understand customer needs and industry trends.
• Create compelling product messaging and positioning.
• Design and manage product launches.
• Track and analyse marketing campaign performance.
• Work on improving customer engagement and retention.
• Support sales teams with marketing materials and insights.

Skills

Marketing strategy

Market research

Product messaging

Campaign analysis

Cross-functional collaboration

Communication

Education

Marketing or Business degree

Job description

• Work with a leading SaaS company
• Opportunity to work closely with the leadership team

About Our Client

A company in the software industry, focused on delivering technology solutions to its customers.

Job Description

• Develop marketing strategies to promote software products
• Collaborate with product and sales teams to align marketing efforts
• Conduct market research to understand customer needs and industry trends
• Create compelling product messaging and positioning
• Design and manage product launches
• Track and analyse marketing campaign performance
• Work on improving customer engagement and retention
• Support sales teams with marketing materials and insights

The Successful Applicant

We're looking for someone who has:

• A background in marketing, business, or a related field
• Experience in the software industry
• Strong communication and analytical skills
• Ability to create effective marketing strategies
• Comfort with working across teams and managing multiple tasks

What's on Offer

• Opportunity to lead impactful marketing initiatives
• Competitive benefits and perks