Product Marketing

Aqtronics Technologies; Bengaluru; On-site; INR 300,000 - 600,000; Full time

Job summary

AqTronics Technologies Pvt. Ltd. in Bengaluru seeks a proactive professional to develop and manage product strategies for memories, LDOs, and cellular lines, while aligning them with market trends.

The role involves market research, customer insights, and proposing suitable products to customers based on requirements and use cases. You will gather customer requirements, coordinate cross-functional GTM efforts, and identify technology partners to expand the line card.

Qualifications

• 0-2 years of experience in the semiconductor products industry.
• Experience with CRM and lead generation tools.

Responsibilities

• Develop and execute product strategies and roadmaps for memories, LDOs, cellular product lines, reference boards and passive components.
• Perform market research, competitive analysis, and customer insights to identify market needs and opportunities.
• Identify and propose suitable products to customers based on requirements and use cases.
• Obtain customer feedback for improvements and lessons learned.
• Gather customer requirements and work with cross-functional teams to develop GTM strategies and pricing.
• Identify and qualify new technology partners and manufacturers to add to the line card.
• Conduct customer visits to present corporate and product presentations, demos, POC and orders.
• Develop and maintain a robust deal pipeline to grow business and revenue.
• Brainstorm and update team on product roadmaps and train sessions.
• Stay on cutting edge technology and competitive landscape to drive innovation topics.
• Organize exhibitions and trade shows; participate in conferences and associations.
• Prepare and share lead sheets, customer databases, and weekly/monthly reports.
• Cold calling and email follow-ups; manage payments and new orders.
• Track expenses per planned budget.

Skills

Innovative

Self-motivated

Action-oriented

Organized

Adaptable

Travel willing

CRM tools

Education

Bachelors in Engineering / BTech in ECE, EE, CS or BSC / MSC in Electronics

Job description

Responsibilities

• 1. Develop and execute product strategies and roadmaps for the memories, LDOs, Cellular product lines, Reference boards and passive components, aligning them with the overall business objectives and market trends.
• 2. Perform market research, competitive analysis, and customer insights to identify market needs, trends, and opportunities for new products.
• 3. Identify and propose suitable products to customers, based on customer requirements with possible use cases.
• 4. Obtaining customer feedback for improvements and lessons learned.
• 5. Ability to gather customer requirements.
• 6. Work with required cross functional team to develop Go-to-Market strategies, product positioning, promotional plans, better pricing to maximize the revenue growth.
• 7. Identify and qualify new technology partners, manufacturers, who can be our potential supplier to add to our line card and increase the company revenue.
• 8. Ability to perform customer visits to present our corporate and product presentation for new customers and on time product demo, POC and successful order closing.
• 9. Develop and maintain a robust deal pipeline toward targeted entities to continuously grow the business and generate sales revenues.
• 10. Brainstorming and updating team on products roadmaps.
• 11. Organize and conduct webinars and training sessions as and when required.
• 12. Stay on cutting edge technology, competitive landscape in the industry to drive innovation topics.
• 13. Excellent project management skills, with the ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously.
• 14. Proven experience in organizing exhibitions and trade shows.
• 15. Participate in conferences and professional association meetings to promote our products and solutions.
• 16. Prepare and share the lead sheet, customer database, weekly and monthly reports.
• 17. Cold calling, email follow up with defined intervals with existing and new customers. Follow up on payments and new orders.
• 18. Track and report the expenses as per the planned budget.

Qualifications

• 1. Innovative, Self-motivated, action-oriented and organized.
• 2. Ability to handle short notice needs / change requests.
• 3. Availability to travel in India.
• 4. Experience in CRM and Lead generation tools.
• 5. Education: Bachelors in Engineering / BTech in ECE, EE, CS or BSC / MSC in Electronics.
• 6. Experience: 0 - 2 Years of experience in the Semiconductor products industry.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.