Key Responsibilities
- Define and execute the product vision, strategy, and roadmap aligned with business objectives.
- Identify opportunities to improve customer experience and operational efficiency across the real estate lifecycle.
- Conduct market research, competitor benchmarking, and customer insight analysis.
- Prioritise product initiatives based on business impact, customer value, and feasibility.
2. Product Development & Execution
- Translate business requirements into product requirements, user stories, and functional specifications.
- Work closely with engineering, design, technology, sales, marketing, CRM, and operations teams.
- Manage the product development lifecycle from ideation and discovery to launch and optimisation.
- Drive timely delivery through sprint planning, backlog prioritisation, and stakeholder alignment.
- Identify digital product opportunities across lead management, sales enablement, customer engagement, booking, CRM, and post-sales services.
- Understand homebuyer journeys and develop solutions to improve lead conversion, customer satisfaction, and sales productivity.
- Collaborate with business teams to digitise processes and improve operational workflows.
- Explore PropTech solutions, automation, AI, analytics, and emerging technologies relevant to real estate.
4. Data Analytics & Performance Management
- Define product KPIs, success metrics, and performance dashboards.
- Analyse customer behaviour, funnel conversion, adoption, retention, and revenue impact.
- Use data-driven insights to identify gaps and recommend product improvements.
- Track product performance and continuously optimise features and processes.
5. Stakeholder & Team Management
- Build alignment across senior leadership and cross-functional stakeholders.
- Manage competing priorities, dependencies, and delivery risks.
- Present product strategies, business cases, and performance reviews to leadership.
- For Senior Manager-level candidates, lead larger product initiatives and mentor junior product professionals, where applicable.
Desired Candidate Profile
- Experience in product management, product strategy, digital transformation, or business consulting.
- Strong understanding of product discovery, roadmap development, prioritisation, and execution.
- Experience working with technology, engineering, UX/UI, and business teams.
- Strong analytical, problem-solving, communication, and stakeholder-management skills.
- Exposure to real estate, Prop Tech, fintech, e-commerce, or other technology-led businesses is preferred.
- Ability to translate business problems into scalable, customer-focused product solutions.
Educational Qualification
- MBA from a Tier 1 B-School or a relevant degree from a premier institution.
- Relevant product management certifications are an added advantage, not a substitute for demonstrated experience.