Process Manager

eClerx; Maharashtra; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

eClerx in Maharashtra, India seeks an experienced Adobe Target specialist to design and deploy A/B, MVT and personalization campaigns across web, mobile web, and apps. You will work with analytics, marketing and UX to translate business needs into Target activities.

You will implement tracking, ensure data accuracy, and troubleshoot live campaigns while maintaining QA standards and clear documentation. Strong frontend skills and client-facing collaboration are essential.

Qualifications

• 7+ years of hands-on Adobe Target experience (VEC + Form-based).
• Strong front-end skills: JavaScript, HTML, CSS.
• Experience with at least one tag management system.
• Solid understanding of experimentation concepts (A/B, MVT, personalization, audiences, and reporting).
• Comfortable working in a client-facing, fast-paced environment managing multiple tests.

Responsibilities

• Build and deploy A/B, MVT, and personalization campaigns using Adobe Target.
• Configure experience targeting and audience-based experiments, including offers and experiences.
• Partner with analytics, marketing, and UX teams to shape test hypotheses, variants, and success metrics.
• Convert business requirements into well-structured Target activities with clear implementation logic.
• Debug and resolve issues across web, mobile web, and app environments, ensuring stable experiment delivery.
• Ensure seamless measurement and data capture integration with analytics and tag management ecosystems.
• Maintain strong QA standards, documentation, and release discipline across multiple concurrent experiments.
• Manage Target implementation using web sdk and capable of troubleshooting live target issues.

Skills

Adobe Target (VEC + Form-based)

JavaScript

HTML

CSS

Tag management systems

Experimentation concepts (A/B, MVT)

Client-facing / fast-paced environment

Tools

Adobe Launch

Tealium

Google Tag Manager (GTM)

Job description

Key Responsibilities

JOB DESCRIPTION

• Build and deploy A/B, MVT, and personalization campaigns using Adobe Target (VEC and Form-based).
• Configure experience targeting and audience-based experiments, including offers and experiences.
• Partner with analytics, marketing, and UX teams to shape test hypotheses, variants, and success metrics.
• Convert business requirements into well-structured Target activities with clear implementation logic.
• Debug and resolve issues across web, mobile web, and app environments, ensuring stable experiment delivery.
• Ensure seamless measurement and data capture integration with analytics and tag management ecosystems.
• Maintain strong QA standards, documentation, and release discipline across multiple concurrent experiments.
• Manage Target implementation using web sdk and capable of troubleshooting live target issues.

Must-Have Qualifications

• 7+ years of hands-on Adobe Target experience (VEC + Form-based).
• Strong front-end skills: JavaScript, HTML, CSS (custom experience development).
• Experience with at least one tag management system (e.g., Adobe Launch, Tealium, GTM).
• Solid understanding of experimentation concepts: A/B, MVT, personalization, audiences, and reporting.
• Comfortable working in a client-facing, fast-paced environment managing multiple tests.

Nice-to-Have Qualifications

• Exposure to broader digital analytics and experience platforms within Adobe’s ecosystem.
• Experience supporting US/EU clients in digital marketing, ecommerce, or BFSI domains.
• Familiarity with performance and debugging tools (e.g., browser developer tools, network debugging).