Performance Marketing Specialist

Timan IT Consultancy

Gandhinagar

On-site

INR 600,000 - 1,000,000

Full time

14 days+

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Benefits offered by this job

Creative freedom

Direct business impact

Supportive team environment

Competitive pay

Job summary

A dynamic marketing agency in Gandhinagar is seeking a Performance Marketing Specialist to spearhead paid growth initiatives across Google Ads, Meta Ads, and LinkedIn Ads for various service-based brands. The ideal candidate will possess 2-5 years of experience, strong analytical skills, and a proven record in service industries. This role promises creative freedom and an opportunity to impact business outcomes directly. Competitive compensation is offered for the right candidate.

Qualifications

2–5 years of hands-on experience in Google Ads and Meta Ads.
Proven track record in service-based industries.
Expertise in GA4, GTM, UTMs, Excel/Sheets, Looker Studio.
Service-based industry exposure (hospitality, migration, education services, etc.) preferred.

Responsibilities

Plan & launch full-funnel campaigns across Google, Meta, and LinkedIn.
Conduct creative and offer testing across ad formats.
Analyze performance with GA4, GTM, and Looker Studio dashboards.
Test creatives and offers (UGC, carousel, reels, static).
Analyze performance with GA4, GTM, UTMs and Looker Studio dashboards.
Collaborate on landing page CRO to improve conversion rates.
Manage budget pacing, forecasting, and reporting to meet ROAS/CPL targets.
Ensure ad compliance and brand safety across industries.

Skills

Google Ads

Meta Ads

Analytical skills

Troubleshooting skills

GA4

Excel/Sheets

Looker Studio

Excel/Sheets

Tools

HubSpot

Zoho

Hotjar

Clarity

Webflow

WordPress

Unbounce

Job description

4 days ago Be among the first 25 applicants

🚀 Performance Marketing Specialist (2–5 Years Experience)

💰 Compensation: No bar for the right candidate

📍 Location: Gandhinagar, Gujarat

🕗 Hours: 8:00 AM – 5:00 PM

About the Role

At Timan IT Consultancy, we’re looking for a Performance Marketing Specialist who’s ready to take full ownership of paid growth across Google Ads, Meta Ads, and LinkedIn Ads for multiple service-based brands.

You’ll run experiments, diagnose funnel issues (impressions → clicks → leads → bookings → revenue), and implement data-driven solutions to scale performance fast.

You’ll work on diverse and fast-growing industries including Hospitality, Migration & Education Services, Cleaning, Printing, Beauty/Clinic, and Entertainment/Events.

What You’ll Do

Plan & launch full-funnel campaigns (TOFU/MOFU/BOFU) across Google, Meta, and LinkedIn.
Drive results like table bookings, consult leads, quote requests, ticket sales, and memberships.
Identify and fix funnel leaks — targeting, bidding, creatives, landing pages, and forms.
Conduct creative and offer testing across ad formats (UGC, carousel, reels, static).
Analyze performance with GA4, GTM, UTMs, and Looker Studio dashboards.
Collaborate on landing page optimization (CRO) for higher conversion rates.
Manage budget pacing, forecasting, and reporting to meet ROAS/CPL/CAC goals.
Maintain ad compliance and brand safety for industries like clinics, migration, and events.

Must-Haves

2–5 years of hands-on experience in Google Ads and Meta Ads (LinkedIn Ads preferred).
Proven track record in service-based industries (hospitality, beauty, cleaning, migration, etc.).
Strong analytical and troubleshooting skills across marketing funnels.
Expertise in GA4, GTM, UTMs, Excel/Sheets, Looker Studio.
Result-oriented mindset with clear communication and reporting skills.

Nice-to-Haves