Performance Marketer Associate

Landscape Outsource Marketing; Gurugram District; On-site; INR 600,000 - 900,000; Full time

Job summary

Landscape Outsource Marketing in Gurugram is seeking a Performance Marketer with hands-on expertise in Meta Ads to lead and optimize paid campaigns focused on lead generation and conversions.

The role requires 3+ years in performance marketing, strong proficiency with Meta Ads Manager, and ability to run lead gen campaigns with data-driven optimization. Collaboration with analytics tools like GA4/GTMs is expected.

Qualifications

• 3+ years of Performance Marketing experience.
• Strong hands-on experience with Meta Ads Manager is mandatory.
• Experience in lead generation/conversion campaigns.
• Strong analytical and problem-solving skills.

Responsibilities

• Plan, execute, and optimize Meta Ads campaigns.
• Manage audiences, budgets, creatives, placements, and bidding.
• Monitor and improve CPL, CPA, ROAS, CTR, and conversions.
• Conduct A/B testing and campaign optimization.
• Track and analyze campaign performance and prepare reports.
• Work with Meta Pixel, GA4 & GTM for conversion tracking.

Skills

Meta Ads

Lead generation

Analytics

GA4/GTM knowledge

Tools

Meta Pixel

GA4

GTM

Job description

We’re Hiring: Performance Marketer

IMPORTANT: Hands-on experience with Meta Ads is MANDATORY. If you have not worked on Meta Ads or do not have practical experience running Meta campaigns, PLEASE DO NOT APPLY.

Experience: 3+ Years

Work Mode: Work From Office 5 Days + 2 Alternate Saturdays

Location: Gurugram, Sec 65th (Metro station 55-56 Rapid Metro is 4-5 Kms away from office location)

We’re looking for a Performance Marketer with strong hands-on expertise in Meta Ads to manage and optimize paid campaigns focused on lead generation and conversions.

Key Responsibilities

• Plan, execute, and optimize Meta Ads campaigns.
• Manage audiences, budgets, creatives, placements, and bidding.
• Monitor and improve CPL, CPA, ROAS, CTR, and conversions.
• Conduct A/B testing and campaign optimization.
• Track and analyze campaign performance and prepare reports.
• Work with Meta Pixel, GA4 & GTM for conversion tracking.

Requirements

• 3+ years of Performance Marketing experience.
• Strong hands-on experience with Meta Ads Manager is mandatory.
• Experience in lead generation/conversion campaigns.
• Strong analytical and problem-solving skills.
• Google Ads/GA4/GTM knowledge will be an added advantage.