Paid Social Manager

Wildnet Technologies; Dadri; On-site; INR 900,000 - 1,300,000; Full time

Job summary

Wildnet Technologies is seeking a Paid Social Manager to lead and optimise campaigns across Meta, TikTok, Snapchat, Pinterest, Reddit, and LinkedIn. The role demands hands-on management, strategic thinking, and strong client mentoring skills backed by 4–5 years of agency experience.

You will plan campaigns, monitor performance, report insights, manage budgets, build client relationships, and stay ahead of evolving social media formats and features in a fast-paced agency environment.

Qualifications

• 4-5 years of experience in Paid Social; agency experience preferred.
• Hands-on experience with Meta Ads, TikTok Ads, Snapchat, Pinterest, Reddit, and LinkedIn advertising.
• Strong knowledge of campaign planning, execution, optimisation, reporting and performance analysis.
• Experience in full-funnel campaign management and understanding of the broader media mix.
• Excellent communication, client management, and presentation skills.
• Ability to manage multiple client accounts and campaigns simultaneously.
• Proficiency in Google Workspace and/or Microsoft Office, particularly Excel/Sheets and PowerPoint/Slides.
• Strong analytical, organisational, problem-solving, and team management skills.

Responsibilities

• Plan, execute, optimise, and report on paid social campaigns across Meta, TikTok, Snapchat, Pinterest, Reddit, and LinkedIn.
• Develop campaign strategies aligned with client objectives, KPIs, budgets, and target audiences.
• Monitor campaign performance, conduct quality checks, and identify opportunities for optimisation.
• Prepare weekly and monthly performance reports and provide actionable insights using analytics tools such as GA4.
• Build and maintain strong client relationships, present campaign results, and recommend growth opportunities.
• Manage campaign budgets, spending, pacing, billing, and account setup processes.
• Conduct campaign audits and contribute to new business pitches and internal best practices.
• Mentor junior team members, manage workloads, provide feedback, and support their professional development.
• Stay updated on emerging social media trends, advertising formats, and platform features.

Skills

Campaign management

Client management

Analytical thinking

Team leadership

Communication skills

Tools

Meta Ads

TikTok Ads

Snapchat Ads

Pinterest Ads

Reddit Ads

LinkedIn Ads

Excel/Sheets

PowerPoint/Slides

Google Workspace

Microsoft Office

Job description

Wildnet Technologies is an award-winning White Label Digital Marketing and IT Services company with a proven track record of helping businesses and Google Partner Agencies achieve their goals. With over 15 years of industry experience, 12,000+ successful projects, and a team of 300+ professionals, we provide high-quality digital marketing services and on-demand technology resources to clients across the United States, Canada, Australia, and the United Kingdom. Our expertise includes SEO, Paid Search, Paid Social, programmatic advertising, and more.

About the Role

We are looking for an experienced Paid Social Manager to lead and optimise paid social campaigns across multiple platforms. The ideal candidate will have strong hands-on campaign management skills, strategic thinking, client management experience, and the ability to mentor junior team members.

Key Responsibilities

• Plan, execute, optimise, and report on paid social campaigns across Meta, TikTok, Snapchat, Pinterest, Reddit, and LinkedIn.
• Develop campaign strategies aligned with client objectives, KPIs, budgets, and target audiences.
• Monitor campaign performance, conduct quality checks, and identify opportunities for optimisation.
• Prepare weekly and monthly performance reports and provide actionable insights using analytics tools such as GA4.
• Build and maintain strong client relationships, present campaign results, and recommend growth opportunities.
• Manage campaign budgets, spending, pacing, billing, and account setup processes.
• Conduct campaign audits and contribute to new business pitches and internal best practices.
• Mentor junior team members, manage workloads, provide feedback, and support their professional development.
• Stay updated on emerging social media trends, advertising formats, and platform features.

Required Skills & Qualifications

• Experience: 4-5 years of experience in Paid Social; agency experience is preferred.
• Hands-on experience with Meta Ads, TikTok Ads, Snapchat, Pinterest, Reddit, and LinkedIn advertising.
• Strong knowledge of campaign planning, execution, optimisation, reporting, and performance analysis.
• Experience in full-funnel campaign management and an understanding of the broader media mix.
• Excellent communication, client management, and presentation skills.
• Ability to manage multiple client accounts and campaigns simultaneously.
• Proficiency in Google Workspace and/or Microsoft Office, particularly Excel/Sheets and PowerPoint/Slides.
• Strong analytical, organisational, problem-solving, and team management skills.

Why Join Wildnet Technologies?

• Established Industry Leader: 15+ years of expertise in digital marketing and IT services, with a strong presence in India's digital industry.
• Great Place to Work® Certified: A flexible, positive, and people-first work culture.
• Learning & Growth: A fast-paced environment offering ongoing training, career advancement, and leadership development opportunities.
• Health & Wellness Benefits: Comprehensive insurance and wellness support for employees and their families.
• Work-Life Balance: Flexible working hours, a five-day workweek, and a generous leave policy.
• Exposure to Top Clients: Opportunities to work on diverse projects with leading global brands across industries.