New Product Development Manager

Eat Better Co; Jaipur; On-site; INR 900,000 - 1,400,000; Full time

Job summary

Eat Better Co. is seeking an experienced NPD Manager to lead product innovation, manage end-to-end development, and drive successful launches across food categories.

You will conduct market research, coordinate with vendors and contract manufacturers, ensure regulatory compliance, and optimize costs while scaling new products to market.

Qualifications

• Bachelor's or Master's degree in a related field such as Food Technology, Food Science or Food Engineering.
• 4–6 years of NPD experience in FMCG/food manufacturing.
• Proven track record of developing and launching food products from concept to commercialization.
• Hands‑on experience with third‑party manufacturers and contract manufacturers.
• Strong understanding of formulations, processing, packaging, and shelf‑life validation.
• Experience in product costing, BOM preparation, raw material sourcing, and margin optimization.
• Knowledge of FSSAI regulations, labeling requirements and food safety standards.
• Experience coordinating vendors and managing cross‑functional stakeholders.
• Strong analytical, project management and communication skills.

Responsibilities

• Lead end-to-end NPD from ideation to launch and commercialization.
• Conduct market research, competitor analysis, and consumer trend studies to identify opportunities.
• Develop concepts, formulations, prototypes and samples aligned with market needs.
• Manage product trials, sensory evaluations, shelf-life testing and packaging development.
• Coordinate with contract manufacturers, vendors, and suppliers for development and launch.
• Work with Production, QA, Procurement, Sales and Marketing to ensure smooth launches.
• Oversee product costing, BOMs, raw material sourcing and margin optimization.
• Ensure FSSAI compliance, labeling and quality specifications.
• Evaluate manufacturing feasibility and scalability before commercialization.
• Maintain specifications, formulation records and trial reports; track post-launch performance.
• Manage multiple NPD projects within budgets and timelines.

Skills

NPD management

Market research

Project management

Vendor coordination

Regulatory compliance

Costing & BOM

Food safety knowledge

Stakeholder management

Education

Bachelor's/Master's in Food Technology or Food Science

Job description

Eat Better Co. is a growing food and FMCG company focused on delivering innovative, high-quality food products to consumers. We are looking for an experienced NPD Manager to lead product innovation, manage end-to-end product development, and drive successful product launches.

Key Responsibilities

• Lead end-to-end new product development, from ideation and formulation to commercialization and launch.
• Conduct market research, competitor analysis, and consumer trend studies to identify new product opportunities.
• Develop product concepts, formulations, prototypes, and samples in line with market requirements.
• Manage product trials, sensory evaluations, taste testing, shelf-life testing, and packaging development.
• Coordinate with third-party manufacturers, vendors, and suppliers for product development and commercialization.
• Work closely with Production, Quality Assurance, Procurement, Sales, and Marketing teams to ensure smooth product launches.
• Manage product costing, BOMs, raw material selection, and margin optimization to meet business objectives.
• Ensure compliance with FSSAI regulations, food safety standards, labeling requirements, and quality specifications.
• Evaluate manufacturing feasibility, scalability, and production efficiency before commercialization.
• Maintain product specifications, formulation records, trial reports, and other NPD documentation.
• Track post-launch product performance and recommend improvements based on consumer feedback and market trends.
• Manage multiple NPD projects, ensuring timely execution within defined budgets and quality standards.

Requirements

• Bachelor's or Master's degree in Food Technology, Food Science, Food Engineering, or a related field.
• 4–6 years of relevant experience in NPD, preferably in the FMCG or food manufacturing industry.
• Proven experience in developing and launching food products from concept to commercialization.
• Hands‑on experience working with third‑party manufacturers and contract manufacturing units.
• Strong understanding of food formulations, processing techniques, packaging, and shelf‑life validation.
• Experience in product costing, BOM preparation, raw material sourcing, and margin optimization.
• Knowledge of FSSAI regulations, food safety standards, and food labeling requirements.
• Experience managing product trials, vendor coordination, and cross‑functional stakeholders.
• Strong analytical, project management, problem‑solving, and communication skills.

Preferred Candidate Profile

• Experience in snacks, healthy foods, packaged foods, or other relevant FMCG food categories.
• Proven track record of successfully launching commercially viable food products.
• Ability to balance product innovation with cost efficiency, quality, and scalability.
• Strong vendor negotiation and third‑party manufacturing management skills.
• A proactive, hands‑on professional comfortable working in a fast‑paced, growing organization.

Key Performance Indicators (KPIs)

• Number of successful product launches.
• Product development turnaround time.
• Adherence to product development budgets and timelines.
• Product cost optimization and target margin achievement.
• Product quality, shelf‑life stability, and regulatory compliance.
• Post‑launch product performance and continuous improvement.

What We’re Looking For

We are looking for a commercially minded and technically strong NPD professional who can identify market opportunities, develop innovative food products, manage third‑party manufacturing partners, and take products from concept to successful market launch.