National Sales Manager

Shyam Sakha Industries; Jaipur; Sur place; INR 2 800 000 - 4 500 000; Plein temps

Résumé du poste

Shyam Sakha Industries is seeking a seasoned National Sales Manager to own and scale pan-India sales operations from Jaipur. The role focuses on GT expansion, distributor management, and leading a growing field team across states.

You will define the go-to-market strategy, drive revenue targets, and implement robust reporting and CRM processes. A strong track record in FMCG and spice brands is highly desirable.

Qualifications

• 12–15+ years of robust GT sales experience.
• Minimum 8 years in FMCG / Food & Beverages / Packaged Foods.
• 8+ years proven leadership managing mid-to-large sales teams and pan-India distribution networks.
• Graduation is mandatory; MBA/PGM in Sales & Marketing preferred.

Responsabilités

• Design and execute pan-India sales strategies to expand market penetration and revenue from Jaipur.
• Lead regional managers and field sales reps with clear KPIs and performance metrics.
• Build and manage a high-performing GT network of super-stockists, wholesalers, and distributors.
• Drive primary and secondary sales to meet or exceed monthly, quarterly, and annual targets.
• Implement standardized sales reporting, beat plans, CRM usage, and inventory protocols.
• Analyze regional trends and pricing to stay ahead of competitors.
• Manage distributor relationships and resolve channel bottlenecks.

Connaissances

Channel management

Negotiation

Commercial acumen

Team leadership

Pan-India travel

Formation

Graduation mandatory

MBA / PGM in Sales & Marketing preferred

Description du poste

About the Role

We are looking for a seasoned National Sales Manager based out of Jaipur to take complete ownership of our pan-India sales operations. You will be responsible for defining the go-to-market strategy, expanding our General Trade (GT) footprint, appointing and managing super- stockists/distributors, and leading a growing team of field sales representatives and regional managers across states.
If you have a proven track record of scaling spice, food, or FMCG brands from the ground up and possess deep expertise in building extensive dealer-distributor networks, we want you to spearhead our next phase of explosive growth.

Key Responsibilities

• Pan-India Sales Strategy: Design and execute long-term and short-term sales strategies to expand market penetration, revenue, and brand visibility across India from the Jaipur base.

• Team Leadership & Management: Lead, mentor, and monitor all regional managers and field sales representatives across various states, setting clear KPIs, daily routines, and performance metrics.

• General Trade (GT) & Channel Expansion: Build, strengthen, and manage a high-performing network of super-stockists, wholesale dealers, and distributors across key target states and mandis.

• Target & Revenue Ownership: Drive primary and secondary sales to consistently meet or exceed monthly, quarterly, and annual top-line revenue and volume targets.

• Process & Reporting Setup: Implement standardized sales reporting, beat plans, CRM/sales tracking apps, and inventory management protocols for the entire field team.

• Market Intelligence & Competitor Tracking: Analyze regional consumer trends, competitor pricing strategies, and trade schemes to keep Sakha Spices ahead of the curve.

• Trade Relations & Key Accounts: Personally manage high-value distributor relationships and resolve escalated channel or operational bottlenecks.

Candidate Profile & Requirements

• Total Experience: 12 to 15+ years of robust sales experience in General Trade (GT).

• FMCG Experience: Minimum 8 years of dedicated experience in the FMCG / Food & Beverages / Packaged Food sector (spice industry background is a strong plus).

• Leadership Experience: Minimum 8 years of proven experience managing mid-to-large-scale sales teams, regional managers, and pan-India distribution networks.

• Education: Graduation mandatory; MBA / Post‑Graduation in Sales & Marketing is preferred.

• Base Location: Must be based in (or willing to operate out of) Jaipur, with openness to pan-India travel as required by business growth.

• Core Skills:

1. Exceptional channel management and negotiation skills.
2. Strong commercial acumen (credit control, margin structures, secondary sales tracking).
3. High-energy leadership style with a hands‑on approach to building teams from scratch.

What We Offer

• Competitive leadership compensation package (Base + Performance-Linked Incentives/ESOP options negotiable for the right candidate).

• Complete autonomy to build and structure the national sales vertical.

• Direct partnership with top management to drive strategic business expansion.