MGR-Spares Sales North LATAM (EBU)

bajajauto; India; On-site; INR 8,507,000 - 12,287,000; Full time

Job summary

Bajaj Auto Ltd. in Mexico seeks a Manager – Spares Sales to drive spare parts and Bajaj Genuine Oil sales across North LATAM.

You will strengthen channel coverage, improve parts availability, and implement efficient processes in the distribution network to boost profitability and customer satisfaction. The role requires 5–10 years of experience in automobile components, a Bachelor's in Mechanical or Automobile Eng, travel of 30–40%, and a hands-on approach to market intelligence, forecasting,

Qualifications

• Bachelor’s degree in Mechanical or Automobile Engineering.
• Total experience 5–10 years in Automotive / Auto Components.
• Strong commercial acumen and market insight.

Responsibilities

• Achieve sales targets for spare parts and Bajaj Genuine Oil.
• Develop market-driven strategies for complete geographic and product coverage.
• Ensure spare parts availability across retailers and networks.
• Drive marketing initiatives to boost awareness, loyalty and engagement.
• Establish SOPs and channel processes for efficient parts flow.

Skills

Commercial acumen

Product knowledge

Market intelligence

Forecasting

SAP basics

Analytical dashboards

BTL/ATL marketing

Brand building

Education

Bachelor’s Degree in Mechanical Engineering / Automobile Engineering

Tools

SAP Basic

Excel

Job description

Select how often (in days) to receive an alert:

Job Title: Manager – Spares Sales
Function: Spares

Level: EX

Location: Mexico
Travel Requirement: Extensive travel across assigned North LATAM markets based on business needs and prevailing travel regulations
Region Responsibility: North LATAM – Mexico & Central America

Job Purpose

To drive spare parts and Bajaj Genuine Oil sales across the assigned markets by strengthening channel coverage, improving spare parts availability, and ensuring efficient systems and processes across the distribution network. The role focuses on enhancing channel profitability, customer satisfaction, and operational efficiency while supporting overall business growth.

Key Stakeholder Interactions

Internal Stakeholders

Direct:

• Export BU – Marketing, Business Planning & NMD
• Export BU – Product Support Group & Service Support and Logistics

External Stakeholders

Direct:

• Dealerships

Indirect:

• Customers

Educational Qualifications

• Bachelor’s Degree in Mechanical Engineering / Automobile Engineering

Experience

• Total Experience: 5 – 10 years
• Industry Preference: Automobile / Auto Components

Other Requirements

• Age: 23 – 35 years
• Travel: Approximately 30-40%

Technical / Functional

• Commercial acumen
• Product knowledge
• Market intelligence and analysis
• Analytical Skill - Advance excel dashboards, forecasting, SAP Basic
• ATL/BTL Activities for spare parts marketing & Influencer management
• Brand building for spare parts & Oil Business.

Behavioural

Aligned with ACT Leadership Framework (EX):

• Continuously raise the bar
• Deliver results with speed
• Meet and exceed customer expectations

Key Responsibilities

1. Market Coverage & Channel Profitability

• Achieve sales targets for spare parts and Bajaj Genuine Oil.
• Develop and implement market-driven strategies to ensure complete geographic and product coverage.
• Ensure availability of spare parts across retailers and mechanic networks.
• Drive marketing initiatives to increase awareness, loyalty, and channel engagement.
• Maintain optimal inventory levels across the distribution network.
• Ensure quick availability of Vehicle Off-Road (VOR) spares.
• Coordinate closely with sales and service teams to support vehicle seeding in new markets and product launches.
• Focus on parts and Oil penetration with maintaining the competitiveness

2. Customer Satisfaction

• Ensure high levels of customer satisfaction by maintaining consistent spare parts availability across both captive and aftermarket channels.

3. Systems & Process Excellence

• Implement standardized channel processes for efficient spare parts flow from the organization to end users.
• Develop KRAs, performance trackers, and review mechanisms for channel partners.
• Use appropriate marketing tools and programs to drive channel performance.
• Implement digital initiatives to improve productivity and data capture.
• Identify capability gaps and conduct training programs for channel staff.
• Establish and implement Standard Operating Procedures (SOPs) for channel processes.

4. People Management

• Align field teams with clear objectives and performance frameworks.
• Strengthen channel capabilities through training, motivation, and team development initiatives.

Note: The responsibilities listed above are indicative and may evolve in line with business priorities.