MGR (SALES - PB) - Vijayawada RO

bajajauto; NTR; On-site; INR 600,000 - 900,000; Full time

Job summary

Bajaj Auto seeks a sales-focused professional to drive channel partner performance and expand market share in the assigned region. You will collaborate on sales planning with the CH, monitor market dynamics, and analyze data to outpace competitors.

The role emphasizes training of dealership teams, managing dealer profitability, and executing BT L activities to boost local visibility and customer satisfaction.

Qualifications

• Essential: Any graduate from Tier 1/2 colleges.
• Desired: Postgraduate (MBA) from premier institute.

Responsibilities

• Achieving the sales targets through channel partners in the assigned region.
• Increasing the market share for the assigned region by providing strategic directives.
• Involved in the preparation of Sales plan with CH for setting sales targets for Sales executives by analysing actual sales vs expected sales.
• Updating market developments periodically to facilitate proactive steps to combat competition.
• Analysing market sales data and customer satisfaction data.
• Drive volume and Market Share growth in all categories sold.
• Identifying network gaps & dealers and expanding to new towns.
• Timely training of dealership staff on Sales process, Product & CRM activities.
• Reporting on Dealer performance, Market Shares, Market information, Sales Forecast, Competitor Performance, etc.
• Timely entering targets and achievements on internal platform (CDMS).
• Ensuring adequacy of manpower at channel partners and training dealership staff.
• Initiate marketing programs/BTL activities in the assigned region and monitor customer service to achieve sales objectives.

Skills

Sales processes

Dealership management

Product knowledge

Competition tracking

Negotiation

Local activation

BTL activations

Marketing

Continuously raise the bar

Speed to results

Education

Graduate degree

MBA

Job description

Select how often (in days) to receive an alert:

Essential:

Any graduate from Tier 1/2 colleges

Desired:

Postgraduate (MBA) from a premier institute

Work Exp

Min: 3

Max: 8

Need for travel

High

75%

KEY COMPETENCIES

Technical/Functional

• Understanding of sales processes
• Dealership Management
• Product Knowledge
• Competition Tracking
• Negotiation and Conflict Resolution
• Local Activation
• BTL activations
• Marketing

Behavioural

• Continuously raise the bar
• Ensure results with speed

KEY RESPONSIBILITIES

• Achieving the sales targets through channel partners in the assigned region
• Increasing the market share for the assigned region by providing strategic directives
• Involved in the preparation of Sales plan with CH for setting sales targets for Sales executives by analysing actual sales vs expected sales
• Updating market developments periodically to facilitate proactive steps to combat competition
• Analysing market sales data and customer satisfaction data
• Drive volume and Market Share growth in all categories sold

Network Coverage:

• Identifying the network gaps & identify prospective dealers
• Managing the business by monitoring each dealership in terms of viability and profitability
• Identifying new towns for Expansion

Systems and Processes:

• Capturing ASM best practices and deploy them horizontally in concerned areas
• Timely Training to Dealers and dealer staff on Sales process, Product & CRM related activities
• Reporting on Dealer performance, Market Shares, Market information, Sales Forecast, Competitor Performance, RTO analysis, Application Matrix, Financier Matrix and Team Productivity
• Timely entering targets and achievements on internal platform (CDMS)

Manpower:

• Ensuring adequacy of manpower at channel partners
• Timely training of the Dealership Sales Manpower

BTL/Local Level Marketing:

• Initiate marketing programs/ BTL activities from time to time in the assigned region and monitor customer service to achieve sales objectives and customer satisfaction

Stock and Working Capital:

• Managing the funds flow to the dealerships and ensure optimization of working capital
• Stock planning & correction

Finance:

• Manage funds flow to the dealerships by way of coordinating with the Financiers
• Ensures smooth operation by tying up with Financiersfor trade advances or Inventory Funding
• Continuous interaction with various financers (Including BAFL) to ensure retail finance at the dealerships

The above list is not exhaustive and could evolve with changing needs & priorities of the company

KEY RESULT AREAS

• Market share growth
• Adequacy of Network Coverage
• Systems & Processes
• Finance
• Manpower
• Projects undertaken by the BU/ region for the quarter
• Local Level marketing and BTL activities