Meta Ads Specialist

Eligo Infigo Ventures LLP; Kozhikode district; Presencial; INR 450.000 - 900.000; Jornada completa

Descripción de la vacante

Eligo Infigo Ventures LLP in India is seeking a Meta Ads Specialist to plan, execute, and scale high-performing campaigns for D2C and ecommerce brands.

You will manage Facebook & Instagram ads end-to-end, develop full-funnel strategies, optimize for ROAS, coordinate with creatives, and keep tracking accurate with Pixel, CAPI, and Events Manager. This role requires strong analytics and fast experimentation.

Formación

• Experience running eCommerce ads across platforms.
• Strong grasp of ROAS, CTR, CPA, and scaling.
• Familiarity with Shopify/WooCommerce tracking systems.

Responsabilidades

• Manage Facebook & Instagram Ads end-to-end: setup → optimization → scaling.
• Develop full-funnel strategies (TOF/MOF/BOF) for eCommerce brands.
• Build, test, and optimize campaigns to maximize ROAS.
• Coordinate with creative teams for ad copies & visuals.
• Implement tracking via Pixel, CAPI, Events Manager.
• Prepare weekly performance reports with insights.
• Stay updated with Meta algorithm changes and trends.

Conocimientos

eCommerce ads experience

Performance metrics

Shopify/WooCommerce tracking

Analytical thinking

Execution mindset

Herramientas

Facebook Pixel

CAPI

Events Manager

Descripción del empleo

About the Role

We’re looking for a Meta Ads Specialist who can plan, execute, and scale high-performing campaigns for D2C and eCommerce brands. If ROAS, CTR, CPA, and scaling strategies excite you, this is your role.

Responsibilities

• Manage Facebook & Instagram Ads end-to-end: setup → optimization → scaling
• Develop full-funnel strategies (TOF/MOF/BOF) for eCommerce brands
• Build, test, and optimize campaigns to maximize ROAS
• Coordinate with creative teams for ad copies & visuals
• Implement accurate tracking via Pixel, CAPI, Events Manager
• Prepare weekly performance reports with insights
• Stay updated with Meta algorithm changes and trends

Requirements

• Proven eCommerce ads experience is a must
• Strong understanding of performance marketing metrics
• Experience with Shopify/WooCommerce tracking
• Analytical thinking + data-driven decision making
• Fast execution and experimentation mindset