Media Buyer - D2C/ Ecommerce

Aptita Services; Pune District; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Aptita Services in Gurgaon is seeking a seasoned Media Buyer (Meta Ads) to lead and optimize Meta campaigns for direct-to-consumer brands. You will monitor performance, adjust budgets, and collaborate with the marketing team to maximize ROAS.

The ideal candidate has 5+ years of experience in media buying, strong expertise in Meta Ads, Pixel, CAPI, GA4, and Shopify, and a data-driven approach to campaign optimization.

Qualifications

• 5+ years of media buying experience for D2C/eCommerce brands.
• Proficient in Meta Ads Manager, Pixel, CAPI, GA4, and Shopify.
• Proven ability to drive ROAS improvements.

Responsibilities

• Manage and optimize Meta (Facebook & Instagram) ad campaigns for D2C/eCommerce brands.
• Drive ROAS, customer acquisition, and campaign performance using Meta tools and analytics.

Skills

Meta Ads

Facebook Ads

Instagram Ads

Campaign optimization

ROAS optimization

Tools

Pixel

CAPI

GA4

Shopify

Job description

Media Buyer (Meta Ads) | Gurgaon | 5+ Years

Manage and optimize Meta (Facebook & Instagram) ad campaigns for D2C/eCommerce brands. Drive ROAS, customer acquisition, and campaign performance using Meta Ads Manager, Pixel, CAPI, GA4, and Shopify.

Skills highlighted with ‘‘ are preferred keyskills

They primarily focus on connecting skilled professionals with companies in Technology, Digital Marketing, and Financial Services