Marketing Officer

Shree Ramkrishna Oil Mills; Pune District; On-site; INR 250,000 - 450,000; Full time

Job summary

Shree Ramkrishna Oil Mills in Pune district is seeking a Marketing Executive who blends traditional marketing with AI-powered and social-first strategies to grow the brand online.

You will create content with AI tools, run campaigns on Meta and Google, and generate leads, while coordinating with agencies and the sales team. Strong English, Hindi and Marathi writing and analytics focus are essential; 1+ years' experience preferred.

Qualifications

• Graduate in Marketing / Business / Mass Communication / Any relevant field.
• 1+ years of proven experience in Social Media Marketing.
• Hands-on knowledge of AI marketing tools: ChatGPT, Canva AI, Meta AI, AI video/image generators.
• Good knowledge of Meta Business Suite, Google Ads, Google Analytics, Canva, CapCut / VN.
• Excellent written communication in English, Hindi and Marathi.
• Creative thinking, trend awareness, and basic copywriting skills.

Responsibilities

• Social Media Marketing: Manage and grow Instagram, Facebook, LinkedIn, YouTube, Threads; plan content calendar; engage with audience; track insights.
• AI-Powered Marketing: Create content and campaigns using AI tools; perform market research and competitive analysis.
• Campaign & Lead Generation: Run paid ads on Meta and Google; support email and WhatsApp marketing; collaborate with sales for campaigns.

Skills

Social media marketing

AI marketing tools

Content creation

Copywriting

English writing

Hindi language

Marathi language

Meta Business Suite

Google Ads

Analytics

Education

Bachelor's degree in Marketing/Business/Mass Communication

Tools

Canva AI

ChatGPT

Meta AI

CapCut/VN

Google Analytics

Google Ads

CapCut

Job description

About the Role:*

We are looking for a smart, creative Marketing Executive who understands modern marketing - not just traditional, but AI-powered and Social-first. You will handle our brand's presence online, create content with AI tools, run campaigns, and generate leads, interactions with various professional agencies appointed by the company.

*Key Responsibilities:*

*1. Social Media Marketing:*

• Manage and grow Instagram, Facebook, LinkedIn, YouTube, Threads
• Plan monthly content calendar, reels, stories, posts
• Engage with audience, comments, DMs, community building
• Track insights, reach, engagement and prepare reports

*2. AI-Powered Marketing:*

• Use AI tools like ChatGPT, Canva AI, Gemini, Midjourney, Runway, ElevenLabs for content, images, videos, copy
• Create marketing content, ad copy, blogs, emailers using AI
• Use AI for market research, competitor analysis, customer insights
• Implement AI automation for marketing workflow (Zapier, Meta AI, etc.)

*3. Campaign & Lead Generation:*

• Run paid ads on Meta (Facebook/Instagram) and Google Ads
• Support in email marketing, WhatsApp marketing, influencer marketing
• Collaborate with design and sales team for campaigns

*Required Skills & Qualifications:*

• Graduate in Marketing / Business / Mass Communication / Any relevant field
• 1+ years of proven experience in Social Media Marketing
• Hands-on knowledge of AI marketing tools: ChatGPT, Canva AI, Meta AI, AI video/image generators
• Good knowledge of Meta Business Suite, Google Ads, Google Analytics, Canva, CapCut / VN
• Excellent written communication in English, Hindi and Marathi.
• Creative thinking, trend awareness, and basic copywriting skills

*Preferred / Bonus Points:*

• Knowledge of basic video editing and graphic designing
• Experience in lead generation and performance marketing
• Analytical skills of outreach and the benefits, budgeting of the expenses to achieve a perfect mix with the revenue growth
• Out of the box thinking will be an additional quality.