Marketing Manager

Uplers; India; À distance; INR 2 171 000 - 2 654 000; Plein temps

Résumé du poste

ScaleStation, an AI-driven RevOps and go-to-market consultancy, seeks a Marketing Manager for remote engagement with Sydney hours. You will lead paid social campaigns, manage lifecycle email flows, and own dashboards connecting campaigns to pipeline.

The role requires 3+ years in B2B marketing, hands-on Meta/LinkedIn ads, and HubSpot Marketing Hub expertise. Work with co-founders and deliver weekly performance summaries.

Qualifications

• 3+ years in B2B performance or lifecycle marketing in an agency environment.
• 3+ years of hands-on Meta lead gen with measurable results.
• Hands-on Meta and LinkedIn Ads experience.
• Lifecycle email experience to an existing database, HubSpot preferred.
• Reporting that ties campaigns to pipeline and revenue.

Responsabilités

• Paid social lead generation: own Meta, test audiences, creatives, and landing pages.
• Run LinkedIn Ads as a secondary channel and optimize CPL and lead quality.
• Build and run a structured creative testing programme with accurate tracking.
• Email and lifecycle marketing: nurture journeys, upsell, cross-sell, retention.
• HubSpot operations: workflows, lists, dashboards; report weekly/monthly to founders.

Connaissances

Consulting

GA4

HubSpot Marketing Hub

LinkedIn Campaign Manager

Meta Ads Manager

Loom

Slack

MQLs

SEO

AEO

SQLs

Outils

HubSpot (Marketing Hub)

Meta Ads Manager

LinkedIn Campaign Manager

GA4

Slack

Loom

Description du poste

Experience: 3.00+ years

Salary: INR 2412750.00 / year (based on experience)

Expected Notice Period: 7 Days

Shift: (GMT+05:30) Asia/Kolkata (IST)

Opportunity Type: Remote

Placement Type: Full Time Permanent position(Payroll and Compliance to be managed by: A platform that helps businesses streamline operations and scale efficiently.)

*Note: This is a requirement for one of Uplers' client - A platform that helps businesses streamline operations and scale efficiently.

What do you need for this opportunity?

Must have skills required: Consulting, GA4, HubSpot (Marketing and Sales Hub), Linkedin campaign manager, Loom., Meta Ads Manager, RevOps or B2B services, Slack, marketing-sourced pipeline, Meta and LinkedIn Ads, MQLs, SEO and AEO knowledge, SQLs

A platform that helps businesses streamline operations and scale efficiently. is Looking for:

Job Description - Marketing Manager

Role: Marketing Manager

Company: ScaleStation, an AI-driven RevOps and go-to-market consultancy for mid-market B2B and SaaS companies. HubSpot Diamond Partner.

Engagement: Full-time

Overlap: Minimum 4 hours daily with Sydney business hours starting at 12pm AEDT.

Reports to: Both co-founders (Dharmesh and Kieran).

Priority 1: Paid social lead generation

• Own lead gen on Meta (Facebook and Instagram). Strategy, audiences, creative testing, lead forms, landing page recommendations, budget allocation.
• Run LinkedIn Ads as a second channel.
• Manage cost per lead and lead quality. Optimise for qualified leads, not volume.
• Build and run a structured creative testing programme.
• Keep tracking accurate: Meta Pixel, Conversions API, LinkedIn Insight Tag, GA4 and HubSpot attribution.

Priority 2: Email and lifecycle marketing

• Run consistent, high-quality email campaigns to our existing database.
• Build nurture, upsell and cross-sell journeys for leads, customers and dormant contacts.
• Segment by lifecycle stage and buyer intent. Test subject lines, offers and cadence.
• Keep every send on brand and tied to a commercial outcome.

Reporting and HubSpot operations

• Run campaigns and email inside HubSpot Marketing Hub: workflows, lists, segmentation and campaign tracking.
• Build and maintain dashboards that connect campaigns to MQLs, SQLs, influenced pipeline and sourced pipeline.
• Deliver one weekly performance summary and one monthly review with the founders.

Metrics you own

• Own: MQLs, SQLs, marketing-sourced pipeline, cost per lead.
• Share with sales: marketing-influenced pipeline and revenue.
• Targets: [X] MQLs a month, [X] SQLs a month, [X] marketing-sourced pipeline a quarter. We set these with you in the first 30 days.

Requirements

• 3+ years in B2B performance or lifecycle marketing in an agency environment.
• 3+ years of hands-on Meta lead gen with results you can evidence.
• Hands-on Meta and LinkedIn Ads experience.
• Lifecycle email experience to an existing database, including nurture, upsell and cross-sell. HubSpot Marketing Hub preferred.
• Reporting that ties campaigns to pipeline, not just clicks and leads.
• Clear written English and independent working with minimal supervision.

Nice to have

• SEO and AEO knowledge, including content briefing and backlinking.
• Use of AI tools and automation (Make, Claude, ChatGPT etc) to speed up execution.
• Experience in consulting, RevOps or B2B services.

Tools

• HubSpot (Marketing and Sales Hub)
• Meta Ads Manager
• LinkedIn Campaign Manager
• GA4
• Slack
• Loom

About Uplers

Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual onsite opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement. (Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well).