Marketing Manager

Layam; Chennai District; On-site; INR 3,000,000 - 6,000,000; Full time

Job summary

Layam is seeking a Senior Marketing Manager / Regional Marketing Manager for Electrical Capital Goods in India. The role focuses on developing and executing market strategies for transformers, switchgear, and substation equipment, with frequent travel and a long-term commitment.

The candidate should have 12+ years of marketing experience in the electrical capital goods sector, with exposure to EPC contractors and government utilities, and strong leadership and communication skills.

Qualifications

• Degree / Diploma in Electrical Engineering is required.
• 12+ years of experience in marketing within Electrical Capital Goods.
• Exposure to EPC Contractors, Government Utilities, and Electricity Boards.
• Willingness to travel at least 15 days per month.
• Multilingual capabilities preferred.
• Long-term association with minimum 5 years tenure.

Skills

Business Development

Market Intelligence

Sales Budgeting

Debtor Control

Team Management

Technology Trends

Communication

Education

Degree / Diploma in Electrical Engineering

Job description

Role & responsibilities

Senior Marketing Manager / Regional Marketing Manager Electrical Capital Goods

Key Requirements

• Qualification: Degree / Diploma in Electrical Engineering
• Experience: 12+ years
• Industry: Electrical Engineering / Capital Goods
• Preferred Products: Transformers, Switchgear, Substation Equipment
• Customer Exposure: EPC Contractors, Government Utilities, Electricity Boards
• Travel: Minimum 15 days/month
• Languages: Multilingual
• Skills: Business Development, Market Intelligence, Sales Budgeting, Debtor Control, Team Management, Technology Trends
• Communication: Excellent oral & written communication
• Tenure: Long-term association; expected minimum 5 years