SEO & Performance Marketer – AI Tools (3+ yrs)

AIMLEAP; India; Remote; INR 600,000 - 1,200,000; Full time

Job summary

A digital marketing firm is seeking an experienced SEO & Performance Marketer with expertise in utilizing AI tools to enhance campaign performance. The role involves executing SEO strategies, managing Google Ads, and creating impactful marketing content. Ideal candidates should possess 3-6 years of relevant experience and a Bachelor's degree in a related field. This is a full-time remote role, focused on driving measurable marketing outcomes for clients.

Qualifications

• 2–5 years of proven experience in SEO, paid ads, and performance marketing.
• Proficiency in Google Ads, GA4, GTM, and SEO tools.
• Experience in AI-driven marketing and prompt generation.

Responsibilities

• Execute Search Engine Optimization (SEO) strategies.
• Manage and optimize Google Ads campaigns.
• Oversee social media management and campaign execution.
• Plan and execute email marketing campaigns.
• Create compelling content including copywriting and blogs.
• Craft AI content prompts for SEO and ads.

Skills

SEO

Paid advertising

Analytics

Content creation

Digital strategy

Data-driven decision-making

Education

Bachelor's degree in marketing or related field

Tools

Google Ads

GA4

GTM

WordPress

SEMrush

Ahrefs

Screaming Frog

Job description

Overview

SEO & Performance Marketer – AI Tools (3+ yrs) – Remote (WFH) – Full-time

Experience: 3–6 years

Location: Remote (WFH)

Mode of Engagement: Full-time

No of Positions: 2

Educational Qualifications: Bachelor's degree in marketing, Communications, Business, or related field

Industry: IT / Software Services / Digital Marketing

Notice Period: Immediate Joiners Preferred

What We Are Looking For

• A performance-driven marketer with proven expertise in SEO, paid advertising, and analytics.
• Ability to leverage AI tools and automation to improve campaign outcomes.
• Strong skills in content creation, digital strategy, and data-driven decision-making.

Responsibilities

• Execute Search Engine Optimization (SEO) strategies: on-page, off-page, technical SEO, and AI-driven optimization.
• Manage and optimize Google Ads campaigns (Search, Display, Remarketing, Performance Max).
• Oversee social media management and campaign execution.
• Plan and execute email marketing campaigns, including segmentation, automation, and A/B testing.
• Create compelling content: copywriting, blogs, landing pages, and creatives (basic Canva).
• Craft AI content prompts for SEO, ads, and campaigns.
• Handle SaaS/B2B review platforms (G2, Capterra, Software Suggest).
• Conduct data sourcing and competitor research for market insights and lead generation.
• Manage and update websites using CMS platforms (WordPress and others).
• Set up and maintain tracking & analytics: GTM event tracking, GA4, Google Search Console, Microsoft Clarity.
• Prepare analytics reports and dashboards to monitor KPIs and ROI.
• Use SEO tools (SEMrush, Ahrefs, Screaming Frog) for audits, keyword research, and competitor analysis.

Qualifications

• 2–5 years of proven experience in SEO, paid ads, and performance marketing.
• Proficiency in Google Ads, GA4, GTM, and SEO tools.
• Experience in AI-driven marketing and prompt generation.
• Strong analytical skills with the ability to translate data into strategy.
• Hands-on knowledge of WordPress and digital marketing platforms.
• Familiarity with SaaS/B2B review platforms is a plus.
• Excellent communication, creativity, and problem-solving abilities.