Marketing Analyst

Zoho; Dadri; Hybrid; INR 450,000 - 700,000; Full time

Job summary

Arting Digital Private Limited in Noida is seeking a Marketing Analyst with 2–4 years of experience to drive B2B campaigns across digital channels in a hybrid work setup.

You will analyse performance across SEO, SEM, paid, email, social, and events; track ROI, CAC, and conversions; build dashboards and reports for leadership.

Qualifications

• Minimum 2–4 years of experience in B2B digital marketing.
• Strong track record in demand and lead generation.
• Experience with marketing analytics and CRM tools.

Responsibilities

• Analyse marketing performance across SEO, SEM, paid, email, social, and events.
• Track campaign ROI, CAC, conversions, and other marketing KPIs.
• Build and maintain marketing dashboards and performance reports.
• Analyse the MQL/SQL/Closed-Won funnel and identify improvements.
• Conduct market, competitor, and customer research.
• Prepare reports and presentations for marketing and leadership teams.

Skills

B2B Digital Marketing

Demand Generation

Lead Generation

Marketing Operations

Campaign Management

Influencer marketing

Job description

Arting Digital Private Limited | Full time

Position - Marketing Analyst Location: Noida

Experience: 2-4 Years

Work Mode: Hybrid

Employment Type: Full-time

Required Skills

• B2B Digital Marketing
• Demand Generation
• Lead Generation
• Marketing Operations
• Campaign Management
• Influencer marketing

Key Responsibilities

• Analyse marketing performance across SEO, SEM, paid, email, social, and events .
• Track campaign ROI, CAC, conversions, and other marketing KPIs .
• Build and maintain marketing dashboards and performance reports .
• Analyse the MQL SQL Closed-Won funnel and identify improvement areas.
• Conduct market, competitor, and customer research .
• Work with marketing teams to measure campaign and launch performance .
• Analyse customer and account data for B2B SaaS segmentation and targeting .
• Prepare reports and presentations for marketing and leadership teams.
• Maintain accurate data across CRM, marketing, and analytics platforms .
• Support marketing budget tracking and forecasting .