Marketing Analyst

Artingdigital; Dadri; Hybrid; INR 600,000 - 900,000; Full time

Job summary

Arting Digital Private Limited in Noida is seeking a Marketing Analyst to drive data-driven marketing across SEO, SEM, email, social, and events. The role demands 2–4 years of relevant experience and a hybrid work model.

You will build dashboards, track ROI, CAC, conversions, and funnel metrics; collaborate with marketing teams on campaigns, measure performance, and maintain accurate data across CRM and analytics platforms for leadership decisions.

Qualifications

• Proven experience in marketing analytics and operations.
• Knowledge of SaaS or B2B marketing environments.
• Experience with Google Analytics and CRM platforms.

Responsibilities

• Analyse marketing performance across SEO, SEM, paid, email, social, and events.
• Track campaign ROI, CAC, conversions, and other marketing KPIs.
• Build and maintain marketing dashboards and performance reports.
• Analyse the MQL → SQL → Closed-Won funnel and identify improvement areas.
• Conduct market, competitor, and customer research.
• Work with marketing teams to measure campaign and launch performance.
• Analyse customer and account data for B2B SaaS segmentation and targeting.
• Prepare reports and presentations for marketing and leadership teams.
• Maintain accurate data across CRM, marketing, and analytics platforms.
• Support marketing budget tracking and forecasting.

Skills

Marketing Analytics

Marketing Operations

SaaS or B2B environment

Google Analytics

HubSpot or Marketing/CRM platforms

Job description

Arting Digital Private Limited | Full time

Position - Marketing Analyst
Location: Noida

Experience: 2–4 Years

Work Mode: Hybrid

Employment Type: Full-time

Required Skills

• Marketing Analytics
  
• Marketing Operations
  
• Experience in a SaaS and/or B2B environment
  
• Google Analytics
  
• HubSpot or similar Marketing/CRM platforms
  

Key Responsibilities

• Analyse marketing performance across SEO, SEM, paid, email, social, and events.
  
• Track campaign ROI, CAC, conversions, and other marketing KPIs.
  
• Build and maintain marketing dashboards and performance reports.
  
• Analyse the MQL → SQL → Closed-Won funnel and identify improvement areas.
  
• Conduct market, competitor, and customer research.
  
• Work with marketing teams to measure campaign and launch performance.
  
• Analyse customer and account data for B2B SaaS segmentation and targeting.
  
• Prepare reports and presentations for marketing and leadership teams.
  
• Maintain accurate data across CRM, marketing, and analytics platforms.
  
• Support marketing budget tracking and forecasting.