Marketing

Tabnova; Surat; On-site; INR 600,000 - 1,000,000; Full time

Job summary

Tabnova in Surat, Gujarat, India is seeking a marketing professional to promote the business and brand. The role requires analyzing market data, identifying prospective clients, and preparing go-to strategies for digital, social, and print media.

The ideal candidate holds BBM/MBA in marketing with 4+ years of relevant experience and exceptional communication skills. You will design LinkedIn banners, write thought leadership content, manage campaigns, and collaborate with sales.

Qualifications

• BBM/MBA in marketing is required.
• 4+ years of relevant marketing experience.
• Strong written and spoken communication in the city.
• Digital marketing expertise across LinkedIn, blogs, and campaigns.

Responsibilities

• Promote business and brand awareness.
• Analyze market and sales information.
• Identify prospective clients.
• Develop a go-to marketing strategy for digital, social media, and print.
• Set up brand identification strategy and execution plan.
• Research competitors and market characteristics.
• Support sales with data, forecasts, and campaigns.
• Coordinate campaigns and website maintenance.
• Prepare marketing collateral and press materials.
• Report marketing and sales activities to management.

Skills

LinkedIn marketing

Content creation

Google Ads

Marketing analytics

Education

BBM/MBA in marketing

Job description

ROLES AND RESPONSIBILITIES

• Understand the business and the potential to promote the business and brand.
• Analyzing market and sales information
• Identification of prospective clients.
• Preparing a go-to marketing strategy on digital, social media and print media
• Set up a Brand identification strategy and execution plan
• Research competitive products by identifying and evaluating product characteristics, market share, pricing, and maintaining research databases.
• Tracks product line sales and costs by analyzing data and reviewing the competitors reach
• Supports sales staff by pre-sales tasks, providing sales data, market trends, forecasts, account analysis, new product information; relaying customer service requests
• Follow up with Clients through the CEO's contacts
• Website maintenance and press releases
• Marketing collateral creation and maintenance and presentations
• E campaign coordination
• Setting up tracking systems for marketing campaigns and online activities
• Reporting to management on marketing and sales activities

Must Haves:

• A marketing professional with a BBM/MBA in marketing
• 4+ years of relevant experience.
• Academics from the city, where communication skills both written and spoken are excellent.
• A dynamic professional who is very articulate, driven, and creative.
• Someone who understands the fundamentals of marketing (the 4Ps) as a foundation.
• The incumbent needs to be an expert in digital marketing that includes
• a. Designing and conceptualizing visual aids LinkedIn banners, videos, etc
• b. Written skills to create thought leadership posts, blogs, etc
• c. Content management to work around the products on digital mediums
• d. An expert in LinkedIn and other digital tools
• e. Google and derivatives
• f. Website and traffic generation
• g. Market research and campaigns
• h. Ability to work independently as well as in a team environment .