Manager - Trade Promotion Management

PepsiCo Inc.; Hyderabad; On-site; INR 1,400,000 - 2,200,000; Full time

Job summary

PepsiCo Inc. in Hyderabad seeks a Sr. TPM Analyst to support the North America Beverage sales team by strengthening TPM processes, forecasting, and trade promotion optimization.

You will partner with cross-functional stakeholders, manage performance data, and provide actionable insights to drive volume, net revenue, and profit growth.

Qualifications

• 7-9 years of experience in Sales/Sales Management
• Bachelor’s in commerce/business administration/marketing or Finance; Master’s degree is a plus
• Prior FMCG company experience required
• Analytical skills to translate performance data into forecasts for demand/supply
• Strong communication and collaboration skills
• Time management and organizational abilities
• Proficient in Excel, PowerPoint, Word, ERT, SAP/ERP; able to learn other PepsiCo systems
• Excellent communication across meetings, presentations, and planning sessions
• Strong change management, accountability, and customer service mindset
• Independent and proactive with relationship-building capability
• Develops strong partnerships for team and customer success
• High level of analytical thinking, critical thinking, and attention to detail

Responsibilities

• Act as the point of contact for Retail team communication and performance management for the TPM CoE
• Be the voice of the team with stakeholders
• Analyze trends to forecast performance and highlight issues
• Ensure forecasts reflect in-market execution and performance trends
• Establish relationships with stakeholders to drive business value
• Collaborate across functions to gather insights for action-oriented change
• Ensure timely and accurate TPM planning models and communicate changes
• Drive process improvements and reporting standardization
• Understand accounts and account-specific nuances
• Identify root causes and implement corrective actions
• Provide creative solutions addressing stakeholder needs
• Manage account health and opportunities for process improvements
• Support daily operations in collaboration with stakeholders

Skills

Forecasting accuracy

Communication skills

Analytical thinking

Stakeholder management

Problem solving

Attention to detail

Education

Bachelor’s in commerce/BA/finance

Master’s degree a plus

Tools

Excel

PowerPoint

Word

SAP/ERP

Business Objects

ERT

Job description

Overview

This position will be part of the North America Beverage organization. This position contributes to the success of the Pepsi Beverages Company by supporting the sales customer team. The Sr. TPM Analyst will work with members of a National & Division customer team to achieve sales growth and profit objectives (Volume, Net Revenue, Profit – both for PepsiCo and the Customer). This will be achieved through building effective relationships with the customer team and working with TPM analysts to update Trade Promotion Management (TPM) sales system. In addition, the role will be working with Senior business stakeholders to support business planning.

Responsibilities

Functional Responsibilities

• Act as the point of contact for all Retail team related communication and performance management on behalf of the TPM CoE
• Act as the voice of the team within the organization and with stakeholders
• Becoming aware of business trends, economic conditions, customer developments, competitive activities, historical category learnings etc. to make forecast recommendations and highlight potential issues within the current Customer build
• Having the responsibility for ensuring the forecast is accurate and reflects the latest thinking on in-market execution and underlying performance trends
• Establish and Nurture relationships with stakeholders to facilitate business value for PBNA
• Work across multiple functions to aid in collecting insights for action-oriented cause of change analysis
• Ability to focus against speed of execution and quality of service delivery rather than achievement of SLAs
• Implement continued improvements and simplifications of processes, standardization of reporting and optimal use of technology. Work with cross-functional teams to drive efficiency
• Thorough understanding of accounts and accounts specific nuances
• Be proactive in identifying the root cause of the issue and work towards eliminating them internally
• Quick Thinking to provide creatve solutions that address stakeholders needs and concerns
• Manage stakeholder expectations in terms of deliverables through verbal and written interactions
• Manage account health and identify opportunities to improve processes
• Collaborate with stakeholders on daily operations
• Ensuring accuracy of TPM planning models and communicating changes to internal team

Qualifications

• 7-9 years of experience in Sales/Sales Management
• Bachelor’s in commerce/business administration/marketing or Finance, Master’s degree is a plus
• Prior Fast Moving Consumer Goods (FMCG) company experience required
• Analytical Skills: Ability to understand and translatedelivery performance, identify opportunity & risks, and adjustdevelop and implement detailed accurate forecasts for demand/supply team
• Communication: Strong communication skills and collaboration skills
• Time Management/Organization: Solid capability to manage and prioritize schedule
• Support Systems Literacy: Computer literacy, Excel, Power Point, Word, ERT, Business Objects & SAP/ERP, willingness and ability to learn/quickly adapt to other internal support PepsiCo software systems
• Communication Skills: Communication across all formats (meetings, presentation, conference, planning session,weekly calls, direct communication with field,etc.)
• Strong Change Management Skills: Follow Up, Follow Through, Accountability, Sense of Urgency and superior customer service
• Ability to provide new ways of approaching situations and developing new efficient solutions
• Independent & motivated individual; ability to receive direction and convert into an action plan with coaching and feedback
• Develops strong relationships/partnership for overall success of the team & customer
• Requires a high level of analytical, critical thinking, and problem-solving skills as well as great attention to detail