Associate Manager - Sales & Operations

PepsiCo; Hyderabad; On-site; INR 1,500,000 - 2,000,000; Full time

Job summary

PepsiCo North America Beverages seeks a TPM Analyst to support the sales customer team by maintaining TPM planning models, generating robust reporting, and delivering ad-hoc analyses to drive revenue and profit objectives.

You will work with national and division customer teams, leverage datasets like Kantar and Nielsen, and build dashboards in Power BI or Tableau to enhance KPI visibility and promote process automation.

Qualifications

• 6-7 years of experience in Sales, Sales Management, or Revenue Management.
• FMCG experience in data analytics or BI functions.
• Degree in Computer Science, Statistics, Mathematics, or MBA in Business Analytics.
• Ability to translate delivery performance into forecasts, with risk/opportunity insights.
• Strong knowledge of Promotion Effectiveness, Promotion Mix, and category diagnostics.
• Experience with POS datasets (Kantar, Nielsen) for insights.

Responsibilities

• Provide support for Trade Planning management for PBNA sales team.
• Build relationships with stakeholders to drive business value.
• Analyze trade spend, net revenue, and MC performance and forecast trends.
• Develop and maintain forecasting accuracy aligned with market execution.
• Create dashboards and automate reporting to improve KPI visibility.
• Perform ad-hoc analyses using Kantar/Nielsen data and other POS sources.

Skills

SQL

Python

Power BI

Tableau

Data analytics

Stakeholder management

Communication

Education

MBA in Business Analytics

Computer Science

Statistics

Mathematics

Tools

Kantar

Nielsen

SAP/ERP

Excel

PowerPoint

Job description

Overview

This position will be part of the North America Beverage organization, contributing to the success of the Pepsi Beverages Company by supporting the sales customer team. The TPM Analyst will work with members of a National & Division customer team to achieve sales growth and profit objectives (Volume, Net Revenue, Profit – both for PepsiCo and the Customer). This will be achieved through building effective relationships with the customer team, maintaining planning models in the Trade Promotion Management (TPM) system, and working closely with internal GCC TPM teams. In addition, the role will support the commercial finance team through robust reporting, ad-hoc analysis, and the implementation of process improvements and automation, while completing regular CDA and trade spend reconciliation reviews.

Responsibilities

Functional Responsibilities

• Ensure efficient, effective and comprehensive support for PBNA sales team for Trade Planning management
• Establish and Nurture relationships with stakeholders to facilitate business value for PBNA
• Quick Thinking to provide creative solutions that address stakeholders’ needs and concerns and should have commercial function awareness
• Assisting in delivery of planned net revenue, trade spend and MC objectives, in a manner that is consistent with the strategic direction for the business
• Becoming aware of business trends, economic conditions, customer developments, competitive activities, historical category learnings etc. to make forecast recommendations and highlight potential issues within the current Customer build
• Having the responsibility for ensuring the forecast is accurate and reflects the latest thinking on in-market execution and underlying performance trends
• Manage expectations through verbal and written interactions with customer teams
• Ability to focus against speed of execution and quality of service delivery rather than achievement of SLAs
• Recognize opportunities and take action to improve delivery of work and drive Business Outcomes
• Leverage strong data analytics expertise, including exposure to datasets like Kantar, Nielsen, or other POS data, to execute ad-hoc analysis such as Trade Promotion effectiveness, POS data analysis, and competitive analysis
• Create and maintain dashboards to ensure KPI visibility and drive process automation to streamline reporting and enhance operational efficiency

Qualifications

• 6-7 years of experience in Sales, Sales Management, or Revenue Management.
• Prior Fast Moving Consumer Goods (FMCG) company experience required, specifically within a data analytics or business intelligence function.
• Degree in Computer Science, Statistics, Mathematics, or an MBA in Business Analytics
• Ability to understand and translate delivery performance, identify opportunities & risks, and develop and implement detailed accurate forecasts.
• Strong understanding of Promotion Effectiveness, Promotion Mix, and category diagnostics.
• Expertise in using Kantar, Nielsen, or similar POS datasets to derive meaningful insights.
• Expertise in using Kantar, Nielsen, or similar POS datasets to derive meaningful insights.
• Expertise in Python for data analysis and SQL for data extraction/manipulation.
• Advanced proficiency in building dashboards for KPI visibility using Power BI or Tableau.
• Communication: Strong communication skills and collaboration skills
• Time Management/Organization: Solid capability to manage and prioritize schedule
• Support Systems Literacy: Computer literacy, Excel, Power Point, Word, ERT, Business Objects & SAP/ERP, willingness and ability to learn/quickly adapt to other internal support PepsiCo software systems
• Strong Change Management Skills: Follow Up, Follow Through, Accountability, Sense of Urgency and superior customer service
• Independent & motivated individual; ability to receive direction and convert into an action plan with coaching and feedback
• Develops strong relationships/partnership for overall success of the team & customer