Manager - SFE

Abbott; Mumbai City; On-site; INR 600,000 - 800,000; Full time

Job summary

Abbott India is seeking a results-driven sales analytics professional to oversee commercial excellence, field targeting and incentive design in Mumbai. The role focuses on deploying field targets, evaluating field force productivity, and leveraging data to optimize doctor visit lists and overall performance.

Collaboration with regional leaders is essential to drive strategic priorities. Candidates should have 2-3 years in FMCG/Pharma with strong analytics capabilities and the ability to

Qualifications

• 2-3 years of experience in FMCG/Pharma with analytical blend of mind.
• Ability to translate analytics into recommendations for business decision making.

Responsibilities

• Drive development and deployment of field targets.
• Lead the development of incentive plans to drive business outcomes and motivate the field force.
• Identify levers to improve target setting and incentive structures.
• Conduct regular assessment of field force deployed and refine doctor visit list using market data.
• Perform data driven decision making and translate insights into actionable recommendations.
• Coordinate with Zonal Business Managers, NSMs, divisional heads and commercial directors to ensure strategy execution.

Skills

Analytical mindset

Analytics translation

FMCG/Pharma experience

Job description

JOB DESCRIPTION:

Job Profile

Key Accountabilities, Responsibilities and Deliverables:

Commercial Excellence

• Targeting and incentives

  • Drive development and deployment of field targets
  • Lead the development of incentive plans to drive business outcomes and motivate the field force
  • Identify levers to improve current process of target setting and enhance the effectiveness of incentive structure

• Deployment & Doctor List

  • Conduct regular assessment of field force deployed and identified levers to improve productivity
  • Ability to synthesize IQVIA and SMSRC data to propose/ correct the doctor visit list basis splty in focus

• Data Driven Decision Making

  • Conduct and drive business analytics with clear ability to translate data into insights and actionable items to create business impact
  • Engage with external partners and agencies such as SMSRC, IMS to get market insights and intelligence

Business Performance & projects

• Ability to design and implement projects independently with complete responsibility and accountability of the project

Sales Force Effectiveness

• Field performance reporting and execution analytics
• Map Efforts with Outcomes (Primary Sales/Secondary Sales/Claims/returns), to identify opportunity areas and drive efficiency
• Coordinates with the Zonal Business Managers, NSMs, Divisional heads and commercial directors and hold team accountable to the Strategy and key priorities.
• Develops and Deploys Plan Of Action incl Talking points and Reviews the same to ensure consistent and effective messaging
• Works on the bottom performers incl field work with them to drive performance
• Building field force capabilities
  • Drive need identification - short and long term; development and improvement of methodologies of training need identification in line with latest trends
  • Drive field force capability building at all levels
  • Work with the training team to design programs as per training needs assessment, business requirements

Qualification & Skill Set

• 2-3 years of experience in FMCG/Pharma with analytical blend of mind
• Ability to translate analytics into recommendations for business decision making

The base pay for this position is

N/A

In specific locations, the pay range may vary from the range posted.

JOB FAMILY:

Sales Support & Administration

DIVISION:

EPD Established Pharma

LOCATION:

India > Mumbai : BKC Building

WORK SHIFT:

Standard

TRAVEL:

Yes, 25 % of the Time

MEDICAL SURVEILLANCE:

Not Applicable

SIGNIFICANT WORK ACTIVITIES:

Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)