Manager, Search

Trilliad, LLC; India; On-site; INR 1,800,000 - 3,000,000; Full time

Job summary

Just Global is seeking a Manager, Search to lead strategy, optimization, and execution across in-house paid search platforms. You will collaborate with media leads and external partners to drive high-quality campaigns, manage daily tasks, and provide education on platform capabilities.

You will own account planning, budgeting, and reporting, while developing keyword strategies, ad creatives, and landing page messaging. A strong background in SEM and GDPR compliance is required.

Qualifications

• Experience in a digital marketing environment (agency and/or client)
• 3+ years experience with paid search platforms
• Ability to manage campaign lifecycles and budgets across multiple accounts

Responsibilities

• Own holistic client accounts including strategy, planning, budgeting and reporting
• Provide strategic and executional support to team members
• Develop keyword lists, set budgets, write ad creatives, test landing page messaging and audience segmentation
• Perform in-platform maintenance and optimizations
• Mentor junior staff on SEM best practices and internal processes
• Maintain GDPR compliance across campaigns and vendors

Skills

Agency knowledge

B2B marketing – client knowledge

B2B marketing – media activation

B2B marketing – media planning

Google Ads

Microsoft Ads

Commercial awareness

Organized

Storytelling

Upward management

Tools

Asana

Basis

Nexelus

Job description

At Just Global, we live and breathe B2B and believe in igniting B2B relationships. Our independent, global team actively engages with clients to put our deep technical knowledge and unique perspectives of markets and buying processes to work. We maximize insights, spark creativity, and leverage technology to inspire brand loyalty and drive recurring revenue.

What you are accountable for:

The Manager, Search is accountable for managing search strategy, optimization and execution across all in-house platforms and works to ensure the highest level of quality work, strategic thinking, and collaboration with both internal and external partners for a select group of accounts. Working in close collaboration with media and search team leads, you will manage all aspects of the campaign life cycle as it pertains to paid search, including ownership of day‑to‑day responsibilities across active campaigns. In addition, the Manager, Paid Search will support agency education on the capabilities within these platforms through ongoing meeting facilitation, note taking, and POV creation.

What you are responsible for:

Internal

• Holistic ownership of client accounts, including strategy, planning, budgeting, and reporting
• Provide strategic and executional support to team members on a variety of clients with different complexities and backgrounds
• Troubleshoot issues/concerns and work with online partners to resolve as needed
• Proactively communicate with client and internal teams; prepare call agendas and follow up with call recaps
• Develop keyword lists, set budget levels, write ad creatives, test landing page messaging, layout, audience segmentation, placements, networks, and third‑party tools
• Perform in‑platform maintenance and optimizations
• Own regular budget pacing and monitoring for live campaigns to ensure accurate spend delivery, along with recommendations on strategic test opportunities
• Produce and analyze weekly, monthly, and quarterly campaign reports measuring performance and effectiveness of search campaigns
• Maintain quality control while ensuring projects and campaigns are executed completely, correctly, accurately, and efficiently for clients
• Ensure tactics and vendors utilized are GDPR compliant and follow all internal processes and procedures, including those specific to certain clients based on contractual agreements
• Exhibit the ability to anticipate and solve problems

Customers

• Support onboarding of new clients in close collaboration with all internal teams throughout the onboarding process
• Translate marketing goals and brand positioning into viable media communication strategies and ideas across the paid search landscape
• Drive high‑value customers to interact with our clients’ products and services
• Discover and deliver new and innovative solutions to execute paid search campaigns based on specific client business issues and challenges
• Work closely with account and media leads to ensure strong senior client relationships on a select group of accounts

Market Knowledge

• Keep pace with search engine and PPC industry trends and developments
• Core understanding and knowledge across the digital media landscape and where paid search intersects
• Participate and contribute to agency thought leadership initiatives, as applicable

Management Responsibilities

• Manage relationships with search engine partners
• Ensure process and activation best practices are used across a select group of accounts
• Mentor coordinator and associate level team members regarding SEM best practices and internal processes
• Support internal training and development initiatives specific to SEM best practices and internal processes

What you’ll bring – Knowledge, Skills, and Experience

Knowledge

• Agency knowledge
• B2B Marketing – Client Knowledge
• B2B Marketing – Media Activation
• B2B Marketing – Media Planning

Skills

• Ad platforms: Google/YouTube, Microsoft Ads
• Commercially astute
• Organized
• Other platforms: Asana, Basis, Nexelus
• Problem‑solving
• Solutions oriented
• Storytelling
• Upward management

Experience

• 3+ years experience in a digital marketing environment, agency and/or client experience
• 3+ years experience with paid search platforms