Manager - ECommerce

PepsiCo; Hyderabad; On-site; INR 1,800,000 - 3,200,000; Full time

Job summary

PepsiCo seeks a Senior UX Researcher to lead the user research practice for digital commerce in the EU market, partnering with product and business leaders to shape the roadmap with user-centered insights.

You will design and run qualitative and quantitative studies, oversee A/B testing, translate findings into actionable narratives, and mentor junior researchers to foster evidence-based decision making.

Qualifications

• 5+ years of UX research experience in eCommerce or digital commerce.
• Proficient in qualitative and quantitative methods, usability testing, and journey mapping.
• Strong ability to influence roadmaps and priorities with data-driven insights.
• Excellent stakeholder management across cross-functional teams and vendors.
• Experience working in agile environments and fast-moving roadmaps.

Responsibilities

• Own end-to-end UX research from framing questions to delivering actionable insights.
• Plan and lead complex UX studies and A/B testing with vendors and internal teams.
• Translate briefs into testable hypotheses and measurable outcomes.
• Produce strategic deliverables and compelling narratives from findings.
• Advocate for user needs in product planning and prioritization.
• Contribute to research governance and roadmap sessions.
• Help build a central research knowledge base and mentor juniors.

Skills

UX research

Qualitative methods

Quantitative methods

Usability testing

Stakeholder management

Agile

Communication

Vendor management

UX tooling

Tools

User Zoom

User Testing

Dragonfly AI

Figma

Miro

Dovetail

Confluence

Job description

Overview

We’re looking for a Senior UX Researcher to lead and evolve our user research practice within the digital commerce landscape. This role will serve as a key strategic partner to product and business leaders, driving the development of user-centered insights across the full interaction portfolio. The role focuses primarily on the EU market, aligning and executing research activities that directly shape our roadmap, improve user experience, and deliver commercial value.

You will champion best-in-class research practices and leverage your deep experience in eCommerce and UX to support key product decisions across the organization.

Responsibilities

• Own the end-to-end UX research process: From framing research questions to delivering actionable insights that drive decision-making at the leadership level.
• Plan and lead complex UX and A/B testing, coordinating with external vendors and internal stakeholders to ensure alignment with market goals and timelines.
• Translate commercial briefs into robust research hypotheses, with clear testing strategies and outcome measures.
• Produce strategic and tactical research deliverables, synthesizing findings into compelling narratives and best practice recommendations.
• Act as a voice of the consumer, ensuring that user needs and behaviors are deeply embedded in product planning and prioritization.
• Lead research governance by contributing to monthly roadmap planning, prioritization sessions, and sprint ceremonies.
• Help build and maintain a central research knowledge base, codifying insights, methods, and frameworks for repeatable success.
• Mentor junior researchers, and contribute to growing a culture of user-centered design and evidence-based thinking across the business

Qualifications

• 5+ years of UX research experience with a strong foundation in eCommerce or digital commerce environments.
• Deep knowledge of UX research methodologies including qualitative and quantitative approaches, usability testing, A/B testing, survey design, ethnographic studies, and journey mapping.
• Demonstrated ability to work at both strategic and executional levels, influencing product roadmaps and business priorities.
• Strong stakeholder management across large, cross-functional teams with varying priorities.
• Experience working in agile environments, managing competing priorities, and adjusting to fast-moving roadmaps.
• Excellent analytical and communication skills with a data-informed mindset and ability to distill complexity into clarity.
• Background in working with external research vendors and tools (e.g. User Zoom, User Testing, Dragonfly AI).
• Familiarity with UX and design tooling (Figma, Miro, Dovetail, Confluence, etc.) and how they integrate into broader product workflows.