Manager - Consumer & Market Insights

Abbott; Mumbai City; On-site; INR 600,000 - 900,000; Full time

Job summary

Abbott in Mumbai is seeking a marketing professional to drive strategies for assigned products within the EPD Established Pharma division. You will conduct market research, support sales programs, and oversee advertising campaigns to monitor performance.

Typically, the role requires a Bachelor’s degree and about four years of experience, with standard working hours at the BKC Building location in Mumbai. Not specified travel.

Qualifications

• Bachelor’s degree in Marketing or related field.
• Minimum 4 years of marketing experience.
• Experience in market research and advertising campaigns.

Responsibilities

• Develop and implement marketing strategies for products/segments.
• Support sales and advertising programs including proposals.
• Perform market research projects and monitor campaigns.
• Report to Advertising/Marketing Communications Manager.

Skills

Market research

Brand management

Advertising campaigns

Sales support

Education

Bachelor's degree

Job description

JOB DESCRIPTION:

MAIN PURPOSE OF THE ROLE

Individual contributor with comprehensive knowledge in the specific area.

Ability to execute highly complex or specialized projects.

Adapts precedent and may make significant departures from traditional approaches to develop solutions.

Generalists within the job family or responsible for activities across multiple sub families such as: market research, oversight of product development and design.

pricing, launch new products, oversee advertising campaigns, and monitor sales performance.

MAIN RESPONSIBILITIES

• Recommends and implements strategies to achieve marketing goals for assigned products and services for one or more areas, product lines, or market segments.
• Supports sales and advertising programs including proposal generation.
• Performs market research projects.
• Typically requires a Bachelor’s degree and two years of experience.
• Frequently reports to an Advertising/Marketing Communications Manager.

QUALIFICATIONS

Education

Education Level

Major/Field of Study

or

Equivalent

Bachelors Degree (± 16 years)

Experience/Background

Experience

Experience Details

Minimum 4 years

The base pay for this position is

N/A

In specific locations, the pay range may vary from the range posted.

JOB FAMILY:

Marketing Support

DIVISION:

EPD Established Pharma

LOCATION:

India > Mumbai : BKC Building

ADDITIONAL LOCATIONS:

WORK SHIFT:

Standard

TRAVEL:

Not specified

MEDICAL SURVEILLANCE:

Not Applicable

SIGNIFICANT WORK ACTIVITIES:

Continuous standing for prolonged periods (more than 2 consecutive hours in an 8 hour day)

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