Manager-Business Development (Sandwich Panel Division)

Rinac India Limited; Mumbai; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

A leading manufacturer of engineering solutions is seeking a Manager-Business Development for their Sandwich Panel Division. The role involves driving marketing strategy, executing annual marketing plans, and managing branding activities across the West Zone. Candidates should possess an MBA in Marketing, 5 to 8 years of experience in HVAC or engineering solutions, and strong communication skills. This position offers the opportunity to engage with a variety of stakeholders and enhance market presence in the region.

Qualifications

• 5–8 years of experience in marketing, preferably in HVAC, cold chain, or engineering solutions.
• Experience with B2B marketing and technical product communication.
• Knowledge of cold chain/ECS/HVAC concepts.

Responsibilities

• Develop and execute annual marketing plans for the West Zone.
• Identify target segments and potential customers for ECS solutions.
• Conduct market mapping, competitor analysis, and customer profiling.

Skills

Strong communication skills

Market research & analytical ability

Proficiency in digital marketing tools

Stakeholder management

Education

MBA in Marketing or related discipline

Tools

CRM platforms

Job description

Manager-Business Development (Sandwich Panel Division)

Location: Mumbai (Responsible for West Zone)

Job Category: Manager-Business Development (Sandwich Panel Division)

Last Date for Apply:

Manager-Business Development (Sandwich Panel Division)

Job Objective

To drive marketing strategy, brand positioning, lead generation, and business development initiatives for the ECS (Engineering Construction Solutions) Division across the West Zone, ensuring increased market share, customer reach, and sales support.

Key Responsibilities:

• Develop and execute annual marketing plans for the West Zone aligned with ECS business goals.
• Identify target segments, industry clusters, and potential customers for ECS solutions
• Work closely with the sales team to design region-specific campaigns.
• Conduct market mapping, competitor analysis, and customer profiling for refrigeration, cold chain, and controlled-environment solutions.
• Organize customer meets, technical seminars, webinars, and product demos.
• Generate qualified leads through digital and on-ground initiatives.

3. Branding & Communication

• Drive brand visibility in the West Zone through exhibitions, trade fairs, and networking events.
• Coordinate with corporate marketing for brochures, presentations, case studies, and content creation.
• Ensure consistent brand messaging in all customer interactions and promotional activities.
• Provide marketing intelligence and competitor insights to the sales team.
• Support bid proposals, technical submissions, and customer presentations.
• Maintain a repository of ECS reference projects and customer success stories.
• Build relationships with architects, consultants, contractors, and channel partners.
• Ensure continuous engagement with key accounts for repeat business.
• Conduct post-project feedback sessions to improve service and positioning

6. Performance Tracking & Reporting

• Monitor marketing KPIs such as lead quality, campaign ROI, and conversion support.
• Prepare monthly marketing activity reports for zonal and corporate leadership.
• Manage marketing budgets for the zone and ensure optimal utilization.

Required Qualifications & Experience

• MBA in Marketing or related discipline.
• 5–8 years of experience in marketing, preferably in HVAC, cold chain, or engineering solutions.
• Experience with B2B marketing, industrial solutions, and technical product communication.
• Strong communication and presentation skills.
• Market research & analytical ability.
• Knowledge of cold chain/ECS/HVAC concepts .
• Proficiency in digital marketing tools and CRM platforms.
• Stakeholder management and coordination capability.

Reporting Structure

• Reports to: CBO – ECS Solution
• Works closely with: Zonal Sales Team, Corporate Marketing, Technical Teams