Manager - Brand Solutions & Sales

Barcode Entertainment : Strategic Brand Solutions; Mumbai; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Barcode Entertainment in Mumbai is seeking a driven Manager - Brand Solutions & Sales to identify opportunities, build strategic relationships with brands and agencies, and drive revenue through influencer marketing and integrated brand solutions.

The ideal candidate is commercially astute, understands the digital and media ecosystem, and excels at pitching while collaborating with internal teams to deliver best-in-class campaigns.

Qualifications

• 3-5 years of experience in Brand Partnerships, Media Sales, Advertising Sales, Business Development or Digital Marketing Sales.
• Experience working with influencer marketing agencies, media agencies, digital agencies, publishers or advertising sales teams is preferred.
• Demonstrated success in achieving sales targets and building long-term client relationships.

Responsibilities

• Drive new business by identifying, prospecting, and acquiring new brand and agency clients across key industry categories.
• Build and manage relationships with marketing teams, brand managers, media planners, and agency stakeholders to generate repeat business.
• Own the complete sales cycle, including lead generation, client meetings, pitching, proposal development, commercial negotiations, and deal closure.
• Consistently achieve monthly and quarterly revenue targets through new client acquisition and account growth.
• Identify opportunities to upsell and cross-sell Barcode's suite of services across existing client portfolios.
• Work closely with Strategy, Creative, Talent, and Campaign Management teams to develop compelling, insight-led proposals and seamless campaign execution.
• Monitor campaign performance and gather client feedback to strengthen relationships and encourage repeat business.
• Maintain a healthy sales pipeline, accurate revenue forecasts, and CRM hygiene.
• Stay updated on industry trends, influencer marketing innovations, creator economy developments, and competitor activities to proactively identify business opportunities.
• Represent Barcode Entertainment at industry events, networking forums, and client meetings to strengthen market presence.

Skills

Brand partnerships

Media sales

Advertising sales

Business development

Digital marketing sales

Job description

Barcode Entertainment is India's leading influencer marketing agency, connecting brands with the country's most impactful creators. We partner with some of the world's biggest brands to create innovative, measurable, and culture-defining campaigns that help brands build meaningful connections with consumers.

Role Overview

We are looking for a driven and relationship-oriented Manager - Brand Solutions & Sales to join our growing commercial team. In this role, you will be responsible for identifying new business opportunities, building strategic relationships with brands and agencies, and driving revenue through influencer marketing and integrated brand solutions.

The ideal candidate is commercially astute, understands the digital and media ecosystem, and enjoys building partnerships that create long-term value for clients. You should be equally comfortable prospecting for new business,brand reachouts and developing solution-led pitches, and collaborating with internal teams to deliver best-in-class campaigns.

• Drive new business by identifying, prospecting, and acquiring new brand and agency clients across key industry categories.
• Build and manage relationships with marketing teams, brand managers, media planners, and agency stakeholders to generate repeat business.
• Understand client objectives and recommend tailored influencer marketing and branded content solutions aligned with their marketing goals.
• Own the complete sales cycle, including lead generation, client meetings, pitching, proposal development, commercial negotiations, and deal closure.
• Consistently achieve monthly and quarterly revenue targets through new client acquisition and account growth.
• Identify opportunities to upsell and cross-sell Barcode's suite of services across existing client portfolios.
• Work closely with Strategy, Creative, Talent, and Campaign Management teams to develop compelling, insight-led proposals and seamless campaign execution.
• Monitor campaign performance and gather client feedback to strengthen relationships and encourage repeat business.
• Maintain a healthy sales pipeline, accurate revenue forecasts, and CRM hygiene.
• Stay updated on industry trends, influencer marketing innovations, creator economy developments, and competitor activities to proactively identify business opportunities.
• Represent Barcode Entertainment at industry events, networking forums, and client meetings to strengthen market presence.

Experience & Skills

• 3-5 years of experience in Brand Partnerships, Media Sales, Advertising Sales, Business Development, or Digital Marketing Sales.
• Experience working with influencer marketing agencies, media agencies, digital agencies, publishers, or advertising sales teams is preferred.
• Demonstrated success in achieving sales targets and building long-term client relationships.
• Existing relationships with brand marketing teams or media agencies will be an advantage.
• Strong presentation, negotiation, and consultative selling skills.
• Excellent communication and stakeholder management abilities.
• Strong commercial mindset with the ability to identify and convert business opportunities.
• Ability to thrive in a fast-paced, target-driven environment.

What You'll Bring

• A passion for building meaningful brand partnerships and driving business growth.
• A solution-first approach with the ability to translate client objectives into impactful marketing campaigns.
• Strong networking and relationship-building skills.
• Commercial acumen combined with creativity in developing client solutions.
• A collaborative mindset and the ability to work effectively with cross-functional teams.
• Genuine interest in influencer marketing, digital media, branded content, and emerging consumer trends.