Lead - Markeplace

BIBA Fashion Ltd; Gurugram District; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

BIBA Fashion Ltd. is seeking an experienced Lead – Marketplace to drive business growth across online platforms and manage end-to-end marketplace operations.

You will oversee revenue, profitability, assortment planning, and inventory across Myntra, Amazon, Ajio, Flipkart, Nykaa Fashion, and more, ensuring optimal product visibility and customer satisfaction. The role requires strong e-commerce marketplace experience, fashion retail understanding, and data-driven decision-making to optimize

Qualifications

• Bachelor's degree in Business Administration, Marketing, Fashion Management, or a related field.
• MBA is preferred for strategic leadership roles.
• 6–10 years in e-commerce or marketplace management, preferably fashion.

Responsibilities

• Manage end-to-end operations across Myntra, Amazon, Ajio, Flipkart, Nykaa Fashion, and other platforms.
• Drive revenue, growth, profitability and achieve monthly and annual targets.
• Develop marketplace-specific strategies aligned with e-commerce objectives.
• Coordinate with merchandising, planning, warehouse, and finance teams to ensure assortment and availability.
• Monitor metrics like GMV, net sales, AOV, sell-through, and ROAS; prepare MIS and dashboards.
• Lead promotions, campaigns, and optimization of pricing, listings, and product content.

Skills

Marketplace management

Revenue growth

Data-driven decisions

Negotiation

Cross-functional coordination

MS Excel

ERP/SAP (adv)

BI tools (adv)

Platform familiarity (Myntra, Amazon,)

Education

Bachelor's degree in Business/Marketing/Fashion Management

MBA preferred

Tools

ERP/SAP

BI tools

Job description

We are looking for an experienced and results-driven Lead – Marketplace to manage and drive business growth across online marketplaces. The role will be responsible for marketplace sales, revenue growth, profitability, assortment planning, inventory management, promotional activities, and operational excellence across platforms such as Myntra, Amazon, Ajio, Flipkart, Nykaa Fashion, and other relevant marketplaces.

The ideal candidate should have strong experience in e-commerce marketplace management, a sound understanding of fashion retail, and the ability to drive business performance through data-driven decision-making.

Key Responsibilities

1. Marketplace Business Management

• Manage end-to-end business operations across online marketplaces, including Myntra, Amazon, Ajio, Flipkart, Nykaa Fashion, and other relevant platforms.
• Drive marketplace revenue, sales growth, profitability, and achievement of monthly and annual business targets.
• Develop and execute marketplace-specific business strategies aligned with the company's overall e-commerce objectives.
• Build strong relationships with marketplace account managers and platform partners to drive business growth.
• Prepare monthly, quarterly, and annual sales plans for each marketplace.
• Monitor key business metrics, including GMV, net sales, conversion rate, average order value (AOV), sell-through, returns, and contribution margins.
• Analyse marketplace performance and identify opportunities to improve sales, profitability, and market share.
• Prepare regular business reviews, performance dashboards, and MIS reports for management.
• Coordinate with buying, merchandising, planning, and inventory teams to ensure the right product assortment is available across marketplaces.
• Manage product listings, catalogue quality, pricing, product descriptions, images, and attribute accuracy.
• Monitor product visibility, availability, ratings, reviews, and customer feedback.
• Identify best-selling products and emerging trends to optimise assortment and improve product performance.

4. Inventory & Order Management

• Ensure optimum inventory availability across marketplace channels and minimise stock-outs and excess inventory.
• Coordinate with warehouse, supply chain, and e-commerce operations teams for timely order fulfilment.
• Monitor inventory ageing, stock cover, cancellations, returns, and order fulfilment performance.
• Drive efficient inventory allocation and replenishment based on demand trends and sales performance.

5. Promotions & Marketing

• Plan and execute marketplace sales events, seasonal campaigns, promotional offers, and platform-led mega sales.
• Coordinate with marketing teams and marketplace partners to improve product visibility and traffic.
• Monitor the effectiveness of promotions, advertising spends, and discount strategies.
• Optimise marketplace advertising investments to improve return on ad spend (ROAS) and overall profitability.

6. Marketplace Operations & Compliance

• Ensure smooth day-to-day marketplace operations, including order processing, returns, cancellations, settlements, and issue resolution.
• Monitor marketplace SLAs, operational performance, and platform compliance requirements.
• Resolve operational escalations related to listings, payments, inventory, customer complaints, and account health.
• Ensure accurate reconciliation of marketplace sales, returns, commissions, and settlements in coordination with finance.

7. Cross-functional Coordination

• Work closely with the merchandising, planning, warehouse, supply chain, finance, marketing, and technology teams.
• Collaborate with internal stakeholders to improve inventory availability, catalogue readiness, order fulfilment, and customer experience.
• Drive process improvements and automation to enhance marketplace efficiency and scalability.

Key Performance Indicators (KPIs)

• Marketplace revenue and GMV growth
• Net sales and profitability
• Achievement of monthly and annual sales targets
• Gross margin and contribution margin
• Conversion rate and average order value
• Sell-through and inventory turnover
• Stock availability and cancellation rate
• Return and RTO rates
• Advertising efficiency and ROAS
• Catalogue accuracy and product visibility
• Order fulfilment and operational SLA compliance

Required Skills & Qualifications

• Bachelor's degree in Business Administration, Marketing, Fashion Management, or a related field; MBA preferred.
• 6–10 years of experience in e-commerce or marketplace management, preferably in fashion, apparel, or lifestyle retail.
• Strong hands‑on experience managing marketplaces such as Myntra, Amazon, Ajio, Flipkart, and Nykaa Fashion.
• Good understanding of marketplace business models, commercial terms, commission structures, pricing, promotions, and profitability.
• Strong analytical skills with the ability to interpret sales data, marketplace reports, and business performance metrics.
• Proficiency in MS Excel and marketplace seller or partner portals; experience with ERP/SAP and BI tools is an advantage.
• Strong communication, negotiation, stakeholder management, and problem‑solving skills.
• Ability to manage multiple platforms, prioritise business requirements, and deliver results in a fast‑paced environment.