Lead Generation Strategist

Myntmore; Mumbai; On-site; INR 1,500,000 - 2,100,000; Full time

Job summary

Myntmore in Mumbai is seeking a sharp B2B Lead Generation Strategist to build precise pipelines across LinkedIn, cold email, newsletters, and content-led channels. You will manage multiple founders and industries, driving weekly lead targets with an AI-enabled outbound approach.

You’ll own ICPs, messaging, and outbound performance, collaborating with content and growth teams to scale demand generation in a fast-paced, results-driven environment.

Qualifications

• Sharp, strategic, and execution-obsessed B2B Lead Generation Strategist
• Build pipelines across multiple channels: LinkedIn, cold email, newsletters, SEO content, communities, and outbound workflows
• Precision marketing and growth strategy across multiple founders, industries, and business models
• Write personalised outbound messages that actually convert
• Own weekly lead targets and track performance across channels

Responsibilities

• Create target lists, ICPs, buyer triggers, and value propositions
• Write personalised outbound messages that actually convert
• Run outreach via AI agents and enrichment tools; manage domain health, deliverability, sequencing, and outreach volume
• Support inbound content angles to drive lead enquiries; align outbound and content
• Track leads, reply rates, booking rates, and channel performance; optimise messaging and strategy

Skills

Funnel knowledge

Ownership

Analytical

Quality-focused

Outcome-obsessed

Research-driven

AI-friendly

Fast learner

Tools

LinkedIn

Apollo

Clay

Instantly

Waalaxy

Snov

SalesQL

Job description

About the role

We're looking for a sharp, strategic, and execution-obsessed B2B Lead Generation Strategist who understands how to build pipelines across LinkedIn, cold email, newsletters, SEO content, communities, and outbound workflows. This is not a 'spray and pray' lead gen role. It's a precision marketing and growth strategy role.

At Myntmore, you won't work on just one company. You'll work across multiple founders, industries, and business models at the same time: one day solving for a SaaS founder, the next for a B2B company, then a consultant or agency. You'll get a crash course in how companies actually grow, faster than most people do in years.

Primary goal

Generate predictable, high-quality B2B pipeline every single week, for Myntmore and for our clients. Everything else supports this outcome: working across 5-10+ businesses at a time, understanding how different industries buy and scale, and building a skillset valuable across any business, not just one niche.

What you'll do

Lead Generation (Core)

ICP + Messaging

Create target lists, ICPs, buyer triggers, and value propositions. Write personalised outbound messages that actually convert.

LinkedIn + Cold Email

Run outreach via AI agents and enrichment tools. Manage domain health, deliverability, sequencing, and outreach volume using Apollo, Clay, Instantly, Waalaxy, Snov, SalesQL, and similar tools.

Content-Led Demand Gen

Support in creating inbound content angles that drive lead enquiries. Sync with the content team so outbound and content push the same audience.

Track leads generated, reply rates, booking rates, and channel performance. Optimise messaging, targeting, and campaign strategy to keep increasing lead volume.

Who you are

Excited by variety, working on multiple businesses instead of just one energises you

Funnel Knowledge

Clear understanding of outbound funnels and buyer psychology

Technical

Skilled with LinkedIn, cold email, data enrichment, and automation tools

Ownership

Comfortable owning a weekly lead target

Analytical

Organised, structured, and fast-moving

Quality-Focused

Obsessed with lead quality, not just activity

Outcome-Obsessed: leads over everything

Research-Driven: ICP clarity means better leads

AI-Friendly: we run AI-led systems

Fast Learner + High Ownership

What you'll learn

How to build predictable B2B pipelines from scratch

How founders think about sales, positioning, and growth

How different industries approach selling and scaling

How to combine content + outbound for maximum conversion

How to use AI + automation to scale outreach systems

Work directly on real founder pipelines, get exposure to multiple industries and global markets, and learn AI-led growth systems that very few agencies in India truly understand. Work from WeWork Worli with a young, hungry team, with high growth potential and incentives tied to lead performance.

Our values

We move in days, not quarters. If it can be tested, it gets tested this week.

Outcome over hours

We don't track time. We track results. Own your output, own your schedule.

AI-native by default

Every workflow starts with: how do we use AI here? Not as a buzzword, as leverage.

Learn out loud

Share what's working. Share what failed. The whole team gets smarter together.