Lead Generation Executive – India Market

Finsmart-Accounting; Pune District; On-site; INR 300,000 - 540,000; Full time

Job summary

Finsmart Accounting is seeking a proactive Lead Generation Executive for the India Market to create opportunities through networking, referrals, events, and face-to-face meetings. You will build and maintain relationships with potential clients across the Indian market and nurture leads through the sales funnel.

The ideal candidate is outgoing, articulate, and skilled at building trust rather than relying solely on cold calls, with experience using Zoho CRM to manage pipelines.

Qualifications

• Excellent verbal communication in English, Hindi, and Marathi (preferred).
• Strong networking and relationship-building ability.
• Comfort with face-to-face interactions and business meetings.
• Experience generating leads for the Indian market.
• Lead nurturing and proactive follow-up discipline.
• Hands-on experience with CRM platforms (Zoho CRM preferred).

Responsibilities

• Generate qualified leads through networking, referrals, events, and in-person meetings.
• Build and maintain strong relationships with potential clients in the Indian market.
• Conduct lead follow-ups through calls, WhatsApp, email, LinkedIn, and meetings.
• Nurture prospects through the sales funnel and maintain regular engagement.
• Coordinate meetings and support initial business conversations.
• Assist in basic commercial discussions and contract negotiation support.
• Maintain accurate lead and pipeline data in Zoho CRM.
• Collaborate with the sales and leadership team to improve conversion rates.

Skills

Verbal communication

Networking

Relationship building

Lead generation

CRM familiarity

Tools

Zoho CRM

Job description

Lead Generation Executive – India Market

Finsmart Accounting is a global accounting and finance outsourcing partner serving CPA firms, multinational corporations, and growing businesses. Since 2007, we have helped 300+ clients across multiple countries scale their finance operations through skilled accounting professionals and technology-enabled solutions. Our services include bookkeeping, accounting, tax, payroll, compliance, financial reporting, and virtual finance support. At Finsmart, we are driven by our core values of Partnership, Authenticity, Agility, Trust, and Joy, fostering a high-performance culture where professionals can build meaningful careers while helping clients accelerate growth.

Job Description

About the Role

We are looking for a high-energy, relationship-oriented Lead Generation Executive who understands the Indian business ecosystem and is confident in creating opportunities through networking, in-person meetings, referrals, events, and relationship building .

This role is ideal for someone who is outspoken, smart in communication, socially confident, and naturally skilled at nurturing professional connections rather than relying only on cold calling.

Key Responsibilities

Generate qualified leads through networking, referrals, business events, and in-person meetings

Build and maintain strong relationships with potential clients in the Indian market

Conduct lead follow-ups through calls, WhatsApp, email, LinkedIn, and meetings

Nurture prospects through the sales funnel and maintain regular engagement

Coordinate meetings and support initial business conversations

Assist in basic commercial discussions and contract negotiation support

Maintain accurate lead and pipeline data in Zoho CRM

Collaborate with the sales and leadership team to improve conversion rates

Must-Have Skills

Excellent verbal communication in English, Hindi, and Marathi (preferred)

Strong networking and relationship-building ability

Confidence in face-to-face interactions and business meetings

Experience in lead generation for the Indian market

Lead nurturing and follow-up discipline

Hands-on experience with Zoho CRM or any CRM platform

Basic understanding of sales negotiation and commercial discussions

What Will Make You Stand Out

Experience attending business networking events, BNI, trade meets, or industry gatherings

Ability to start conversations with senior stakeholders and build trust quickly

Strong follow-through and relationship management skills

Socially proactive and comfortable representing the company externally

Ideal Candidate Profile

You are someone who:

Enjoys meeting new people and expanding your network

Can convert conversations into business opportunities

Is proactive rather than waiting for leads to come in

Communicates with confidence and clarity

Builds long-term relationships, not just short-term sales