Lead Generation Executive – India Market

Finsmart Accounting; Pune District; On-site; INR 350,000 - 550,000; Full time

Job summary

Finsmart Accounting is seeking a highly energetic Lead Generation Executive for the India market. The role focuses on building relationships, networking, and creating qualified opportunities through events, referrals, and in-person meetings.

You will nurture prospects, follow up across channels, and support early commercial talks while maintaining detailed CRM records in Zoho. Fluency in English with Hindi/Marathi favored will help engage diverse stakeholders.

Qualifications

• Must have strong networking skills and ability to build relationships.
• Excellent verbal communication in English; Hindi/Marathi preferred.
• Experience in lead generation for Indian market or similar.
• Proactive, proactive follow-up and ability to nurture prospects.

Responsibilities

• Generate qualified leads through networking, referrals, and in-person meetings.
• Build and maintain relationships with potential clients in the Indian market.
• Follow up via calls, messages, email, LinkedIn, and meetings.
• Nurture prospects through the sales funnel and engage regularly.
• Coordinate meetings and support initial business conversations and negotiations.
• Maintain accurate lead/pipeline data in Zoho CRM.

Job description

Lead Generation Executive – India Market

Finsmart Accounting is a global accounting and finance outsourcing partner serving CPA firms, multinational corporations, and growing businesses. Since 2007, we have helped 300+ clients across multiple countries scale their finance operations through skilled accounting professionals and technology-enabled solutions. Our services include bookkeeping, accounting, tax, payroll, compliance, financial reporting, and virtual finance support. At Finsmart, we are driven by our core values of Partnership, Authenticity, Agility, Trust, and Joy, fostering a high-performance culture where professionals can build meaningful careers while helping clients accelerate growth.

Job Description

About the Role

We are looking for a high-energy, relationship-oriented Lead Generation Executive who understands the Indian business ecosystem and is confident in creating opportunities through networking, in-person meetings, referrals, events, and relationship building.

This role is ideal for someone who is outspoken, smart in communication, socially confident, and naturally skilled at nurturing professional connections rather than relying only on cold calling.

Key Responsibilities

• Generate qualified leads through networking, referrals, business events, and in-person meetings
• Build and maintain strong relationships with potential clients in the Indian market
• Conduct lead follow-ups through calls, WhatsApp, email, LinkedIn, and meetings
• Nurture prospects through the sales funnel and maintain regular engagement
• Coordinate meetings and support initial business conversations
• Assist in basic commercial discussions and contract negotiation support
• Maintain accurate lead and pipeline data in Zoho CRM
• Collaborate with the sales and leadership team to improve conversion rates

Must-Have Skills

• Excellent verbal communication in English, Hindi, and Marathi (preferred)
• Strong networking and relationship-building ability
• Confidence in face-to-face interactions and business meetings
• Experience in lead generation for the Indian market
• Lead nurturing and follow-up discipline
• Hands-on experience with Zoho CRM or any CRM platform
• Basic understanding of sales negotiation and commercial discussions

What Will Make You Stand Out

• Experience attending business networking events, BNI, trade meets, or industry gatherings
• Ability to start conversations with senior stakeholders and build trust quickly
• Strong follow-through and relationship management skills
• Socially proactive and comfortable representing the company externally

Ideal Candidate Profile

You are someone who:

• Enjoys meeting new people and expanding your network
• Can convert conversations into business opportunities
• Is proactive rather than waiting for leads to come in
• Communicates with confidence and clarity
• Builds long-term relationships, not just short-term sales