KOL & Influencer Coordinator

Karma Group Global

Bengaluru

On-site

INR 1,752,848 - 2,629,272

Full time

14 days+

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Job summary

Karma Group Global is seeking an Influencer Marketing Coordinator to enhance their digital presence through influential partnerships across APAC, EU, and the UK. This entry-level position involves managing influencer campaigns, relationship-building, and using marketing tools to achieve brand consistency and quality content delivery.

Qualifications

Minimum 2 years of experience in influencer marketing.
Proficiency in influencer management platforms.
Strong written and verbal communication skills.

Responsibilities

Identify and onboard influencers aligning with brand voice.
Manage end-to-end campaign coordination.
Track influencer performance metrics and report analysis.

Skills

Relationship-building

Campaign management

Negotiation skills

Communication

Data-driven mindset

Education

Certification in influencer marketing or related certifications

Tools

Influencer marketing platforms

Job description

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POSITION DESCRIPTION: We’re looking for an Influencer Marketing Coordinator to lead influencer identification, onboarding, and campaign execution across APAC, EU, and UK. This role is central to expanding Karma Group’s digital presence through impactful and on-brand creator partnerships.

OBJECTIVE OF THE POSITION:

We’re looking for someone with a strong understanding of influencer landscapes across the APAC, EU, and UK regions — who has hands-on experience executing high-impact influencer campaigns. The ideal candidate comes from an agency background and can seamlessly manage sourcing, relationship-building, campaign operations, and performance reporting.

MAIN RESPONSIBILITIES:
Identify and onboard influencers who align with Karma Group’s brand voice and aesthetic across regions
Manage end-to-end campaign coordination including briefing, content planning, timelines, and approvals
Ensure timely delivery of influencer content (posts, reels, stories, videos) with high quality and brand consistency
Maintain and update a structured database of influencers, campaign spends, deliverables, and performance metrics
Collaborate with brand and social media teams to align influencer content with key brand moments and launches
Track influencer performance metrics and contribute to post-campaign analysis and reporting
Negotiate barter, paid, and performance-based partnerships with influencers in accordance with budget and campaign goals
Stay up to date on influencer trends, social platform changes, and regional creator movements
Use influencer marketing platforms and tools to streamline discovery, tracking, and outreach
Foster strong relationships with creators to encourage long-term brand loyalty and advocacy
Qualifications
Minimum 2 years of experience in influencer marketing, preferably at an agency with global or regional accounts
Certification in influencer marketing or related certifications.
Familiarity with influencer marketing tools and platforms.
Proven ability to manage influencer campaigns across multiple markets and platforms
Deep familiarity with Instagram, YouTube, and other emerging social platforms (TikTok, Threads, etc.)
Strong written and verbal communication, organization, and negotiation skills
Data-driven mindset with experience in tracking campaign KPIs and ROI
Proficiency in influencer management platforms and tools
Self-starter with the ability to manage multiple campaigns simultaneously in a fast-paced environment
A passion for travel, culture, and digital storytelling is a strong plus