Junior SEO Analyst

Agaetis Technologies; Mumbai; On-site; INR 350,000 - 550,000; Full time

Job summary

Agaetis Technologies in Mumbai is seeking a Junior Web Analyst to track online marketing trends, collect and analyze data, and develop campaign insights. The role emphasizes strong analytical skills, collaboration with marketing and technical teams, and clear reporting of performance metrics.

The candidate will help optimize campaigns, identify KPIs, and communicate actionable recommendations to drive digital strategies across clients and internal teams.

Qualifications

• 1 year of experience in web analytics or related fields.
• Strong quantitative analytical skills.
• In-depth knowledge of web analytics concepts and BI tools.
• Experience with Google Analytics and Google Tag Manager.
• Ability to work with cross-functional teams.
• Detail-oriented with a data-driven mindset.

Responsibilities

• Plan, develop and manage web and mobile campaign and channel tracking.
• Communicate with the marketing department about analysis from campaigns.
• Produce reports for the Management team.
• Monitor performance trends with channel managers.
• Determine most important KPIs to track.
• Discuss the customer experience and behaviour with the marketing team.
• Collaborate with sales and marketing teams.
• Work with the technical team to establish best practices for testing software.

Skills

Analytical skills

Web analytics

BI tools

Team collaboration

Ownership mindset

Critical thinking

Time management

Communication

Data-driven reporting

Tools

Google Analytics

Google Tag Manager

Data Layer

3rd party tags

Job description

Job Summary

We are looking for a passionate Junior Web Analyst to join our team! Your responsibilities will include tracking online marketing trends, collecting and analyzing data, developing campaign strategies, optimizing and reporting online campaign performance, and communicating with clients. To be successful as a Web Analyst, you should have strong technical skills and be able to present actionable insights to inform digital strategies. A top-notch Web Analyst should also have excellent analytical skills, be detail-oriented, and work well within a team.

As a Web Analyst at our company, you will have the opportunity to work on new and exciting projects and develop your career.

Responsibilities

• Plan, develop and manage web and mobile campaign and channel tracking.
• Communicate with the marketing department about analysis from campaigns.
• Produce reports for the Management team.
• Monitor performance trends with channel managers.
• Determine most important KPIs to track
• Discuss the customer experience and behaviour with the marketing team
• Collaborate with sales and marketing teams
• Work with the technical team to establish best practices for testing software.

Requirements

1. Strong quantitative analytical skills.
2. 1 year of experience in web analytics or related fields.
3. In-depth knowledge of web analytics
4. Knowledge of Business Intelligence tools.
5. Ability to collaborate with technical and non-technical teams.
6. Sense of ownership and pride in your performance and its impact on company's success
7. Critical thinker and problem-solving skills
8. Team player with great interpersonal and communication skills
9. Good time-management skills
10. Google Analytics:
    • Segmentation, Custom report, Data Analysis and Reporting
11. Google Tag Manager:
    • Experience with HTML and CSS selectors (jQuery)
    • Experience defining analytics tracking requirements, and guiding developers through implementation of those requirements
    • Tracking through Data Layer.
    • Understanding or experience implementing 3rd party tags like Google, Facebook, LinkedIn, Outbrain etc on the website / app
    • Experience defining and configuring tracking rules within the tool.
    • Create Test Cases for tagging Implementation
    • Providing Post Implementation support to business users

Mumbai