Junior Performance Marketer

Pyrite Digital; Hyderabad; On-site; INR 350,000 - 550,000; Full time

Job summary

Pyrite Technologies Pvt. Ltd. is seeking a Junior Performance Marketer with 2–4 years in paid or digital marketing.

The role covers planning, execution, optimization, and reporting for campaigns across multiple platforms. You will work with a team to develop media plans, conduct keyword research, and analyze results to drive ROAS and growth. The candidate should be proficient in Google Ads, Meta Ads, analytics tools, and possess strong communication skills for collabs with designers and content

Qualifications

• 2–4 years of hands-on experience in digital/performance marketing.
• Hands-on exposure to paid advertising, media planning and campaign optimization.
• Proficiency in keyword research, audience research and competitor analysis.

Responsibilities

• Plan, execute, and optimize paid marketing campaigns across Google, Meta, LinkedIn and other channels.
• Assist in developing media plans aligned with campaign objectives and budget.
• Conduct keyword and audience research to identify growth opportunities.
• Monitor performance and optimize based on KPIs like ROAS, CPA, CTR and conversions.
• Perform regular A/B tests on creatives, landing pages and targeting.
• Analyze data using analytics tools and prepare actionable performance reports.
• Collaborate with designers and content teams to develop high-performing ads.
• Stay updated with the latest digital marketing trends and platform updates.

Skills

Digital marketing

Google Ads

Meta Ads

Media planning

Budget management

Keyword research

Analytics

GA4

Communication skills

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics GA4

Google Tag Manager

Meta Ads Manager

Excel

Job description

From meaningful products to innovative and long-lasting companies, we strongly believe that nothing significant was ever achieved by oneself — create the future of commerce with us!

Junior Performance Marketer

Position Summary

Job Location

Working Hours

9:30 AM – 6:30 PM

Employment Type

Full Time

Experience

2–4 Years

About the Role

We are looking for a motivated Junior Performance Marketer with 2–4 years of experience in paid marketing or digital marketing, preferably in an agency environment. The ideal candidate should have hands‑on exposure to paid advertising, media planning, market research, competitor analysis, keyword research, and campaign optimization. If you are passionate about performance‑driven marketing and eager to grow in a fast‑paced environment, we’d love to hear from you.

Key Responsibilities

• Plan, execute, and optimize paid marketing campaigns across platforms such as Google Ads, Meta Ads, LinkedIn Ads, and other digital channels.
• Assist in developing media plans aligned with campaign objectives and budget allocations.
• Conduct keyword research, audience research, and competitor analysis to identify growth opportunities.
• Monitor campaign performance and optimize based on KPIs such as ROAS, CPA, CTR, CPL, and Conversion Rate.
• Perform regular A/B testing on ad creatives, landing pages, and audience targeting.
• Analyze campaign data using Google Analytics, Google Ads, Meta Ads Manager, and other reporting tools.
• Prepare performance reports with actionable insights and recommendations.
• Collaborate with designers and content teams to develop high-performing ad creatives.
• Stay updated with the latest digital marketing trends, platform updates, and industry best practices.

Required Skills

• 2–4 years of hands‑on experience in digital/performance marketing.
• Strong knowledge of Google Ads and Meta Ads.
• Experience in media planning and budget management.
• Proficiency in keyword research and campaign optimization.
• Strong analytical skills with the ability to interpret performance data.
• Experience with Google Analytics (GA4), Google Tag Manager, and reporting dashboards is a plus.
• Good communication and presentation skills.
• Ability to manage multiple campaigns simultaneously.

Preferred Qualifications

• Previous experience working in a digital marketing agency is highly preferred.
• Google Ads and Meta Blueprint certifications are an added advantage.
• Bachelor’s degree in Marketing, Business, or a related field.

Why Join Us?

• Work on diverse brands and exciting marketing campaigns.
• Opportunity to learn, experiment, and grow in a fast‑paced environment.
• Collaborative team culture with exposure to the latest digital marketing strategies.