Junior Content Writer

Jai Finance; Bengaluru; On-site; INR 400,000 - 700,000; Full time

Job summary

Jai Finance in Bengaluru, Karnataka is seeking a creative Content Writer with at least 2 years of experience to craft engaging social media and digital content for fintech brands.

You will write across formats including social posts, blogs, websites, ads, and PR content, maintain brand voice, and focus on performance. You should understand digital trends and audience behavior.

Qualifications

• Minimum 2 years of experience in digital or social media content writing.
• At least 1 year of experience in the lending/Fintech industry.
• Strong writing, editing, and storytelling skills.
• Understanding of SEO basics (keywords, meta tags, content structure).
• Experience with social media platforms and content formats.
• Ability to analyse trends and convert them into brand-relevant content.

Responsibilities

• Create high-quality content for social media platforms (Instagram, LinkedIn, X, YouTube, etc.) across multiple fintech brands.
• Write SEO-friendly blogs, website pages, and landing page content.
• Support PR content, press releases, and brand communication.
• Research and identify trending topics, formats, and platform trends.
• Adapt writing style to match different brand tones and audiences.
• Collaborate with design, marketing, and product teams for campaigns.
• Edit, proofread, and optimise content for performance and clarity.
• Maintain content calendars and meet publishing timelines.
• Ensure content accuracy, compliance, and consistency.

Skills

Social media writing

Content writing

SEO basics

Editing

Fintech content

Brand voice

Trend analysis

Audience understanding

Tools

WordPress

Zoho

Job description

We are looking for a creative and detail-oriented Content Writer with at least 2 years of experience in writing engaging social media and digital content. The role involves creating content across multiple platforms for fintech-related brands, while maintaining a strong brand voice, accuracy, and performance focus.

The ideal candidate should be comfortable working across formats, including social media, websites, blogs, ads, and PR content, and should have a strong understanding of digital trends and audience behaviour.

Key Responsibilities

• Create high-quality content for social media platforms (Instagram, LinkedIn, X, YouTube, etc.) across multiple fintech brands
• Write SEO-friendly blogs, website pages, and landing page content
• Support PR content, press releases, and brand communication
• Research and identify trending topics, formats, and platform trends
• Adapt writing style to match different brand tones and audiences
• Collaborate with design, marketing, and product teams for campaigns
• Edit, proofread, and optimise content for performance and clarity
• Maintain content calendars and meet publishing timelines
• Ensure content accuracy, compliance, and consistency

Required Skills & Qualifications

• Minimum 2 years of experience in digital or social media content writing
• At least 1 year of experience in the lending/Fintech industry
• Strong writing, editing, and storytelling skills
• Understanding of SEO basics (keywords, meta tags, content structure)
• Experience with social media platforms and content formats
• Ability to analyse trends and convert them into brand-relevant content
• Good understanding of fintech, finance, or tech content (preferred)
• Strong research and fact-checking ability
• Ability to manage multiple brands and projects simultaneously

Preferred Qualifications

• Experience in fintech, finance, or startup environments
• Familiarity with content analytics and performance metrics
• Experience with CMS tools (WordPress, Zoho, etc.)
• Basic understanding of paid ads and performance marketing