Content Writer

Reczee; Pune District; On-site; INR 400,000 - 700,000; Full time

Job summary

Finarkein in India is seeking a Creative Content Writer to develop compelling B2B fintech content across web and offline channels. You will own messaging, SEO-friendly copies, and collaboration with marketing to drive brand engagement.

Reporting to the Marketing Director, you will craft website pages, blogs, emails, social content, and thought leadership materials, balancing clarity, accuracy and a strong narrative voice. A background in marketing or journalism is preferred.

Qualifications

• 2–5 years of content writing experience in B2B, SaaS or fintech.
• Degree in Marketing, Communications, Journalism, English or related field.
• Strong writing, editing and storytelling skills; SEO awareness.
• Portfolio or writing samples to share with application.

Responsibilities

• Write website copy, landing pages, blogs, emails, newsletters and ad copy with SEO-led content.
• Plan and publish social content, mainly LinkedIn, including video scripts.
• Draft press releases, media notes and thought-leadership pieces with PR team.
• Create product-marketing assets: decks, case studies, whitepapers, RFP inputs.
• Maintain brand voice, content calendar, and track performance for SEO improvements.
• Research market trends to identify content opportunities.

Skills

Content writing

Editing

Storytelling

SEO knowledge

B2B content

SaaS fintech

Education

Marketing/Communications/Journalism/English degree

Job description

Job Title: Content Writer
Employment type: Full-time
Reports to: Marketing Director

About the Role

At Finarkein, we believe access to data is the ultimate equalizer. Our mission is to empower people & businesses with data & intelligence to make informed financial decisions. We're looking for a creative and strategic Content Writer to develop compelling content that strengthens our brand, engages our audience, and supports business growth across digital and offline channels.

If you’re ambitious, curious, and want to help shape the future of financial data, this is your chance to do meaningful work at the heart of India’s fintech revolution.

Key Responsibilities

• Write website copy, landing pages, blogs, email campaigns, newsletters and ad copy, with SEO-led content optimized for search and AI-driven discovery for a B2B fintech audience.
• Plan, write and publish social content, including video scripts, captions and carousels, mainly on LinkedIn.
• Draft press releases, media notes, op-eds and leadership thought-leadership content, working with the PR agency.
• Build product-marketing and sales assets: launch messaging, sales decks, brochures, case studies, whitepapers and RFP inputs.
• Create corporate, partner and event decks, plus event content such as speaker briefs and invitations.
• Draft internal communication (leadership updates, all-hands presentations, announcements), maintain the content calendar and brand voice, and track content performance to improve topics, formats and SEO.
• Research the market, competitors and industry trends to find content opportunities.

What We're Looking For

• 2-5 years of experience in content writing, ideally in B2B, SaaS or fintech.
• A degree in Marketing, Communications, Journalism, English or a related field, or equivalent experience.
• Strong communicator with excellent writing, editing and storytelling skills.
• High ownership mindset; thrives in fast-moving environments with tight timelines.
• Bonus: Exposure to financial services, BFSI clients, or DPI frameworks.
• Working knowledge of SEO best practices, social media platforms and content management tools.
• A portfolio or 2-3 writing samples (B2B or long-form preferred) to be shared with your application.