SEO Content Writer & SEO Analyst

Bonanza Portfolio Limited; Mumbai; On-site; INR 600,000 - 900,000; Full time

Job summary

Bonanza Portfolio Limited is seeking a highly motivated SEO Content Writer & SEO Analyst to craft search-optimized content and drive organic growth through SEO best practices. The role focuses on content strategy, keyword research, SEO analysis, and performance optimization for Fintech, stock market, personal finance, wealth management, or BFSI domains.

You will collaborate with marketing, product and design teams, develop landing pages and educational content, monitor rankings with GA4/GSC, and

Qualifications

• 2–5 years of experience in SEO content writing and SEO analysis.
• Excellent written English with strong editing and proofreading skills.
• Hands-on experience with Google Search Console (GSC), Google Analytics (GA4), Ahrefs, SEMrush, and Similar SEO tools.
• Familiarity with WordPress or other CMS platforms.
• Experience using AI tools such as ChatGPT, Gemini, Perplexity, and Similar AI platforms.
• Knowledge of Schema Markup.

Responsibilities

• Content development for Bigul Blogs, Market Insights, IPO Content, trading and investment education content, product landing pages.
• SEO and content optimization including metadata, internal linking, and content structure.
• Monitor and improve content performance via SEO analysis and reporting.
• Collaborate with marketing, product and design teams to support content growth initiatives.
• Leverage AI tools for research, content enhancement and productivity improvements.

Skills

SEO content writing

SEO analysis

Editing

Content marketing

Link building

Digital PR

Education

Any Graduate

Tools

Google Search Console

Google Analytics GA4

Ahrefs

SEMrush

WordPress

ChatGPT

Gemini

Perplexity

Similar AI platforms

Job description

We are looking for a highly motivated SEO Content Writer & SEO Analyst who can create high-quality, search-optimized content while driving organic growth through SEO best practices. The ideal candidate should have experience in content strategy, keyword research, SEO analysis, and performance optimization, preferably within the Fintech, Stock Market, Personal Finance, Wealth Management, or BFSI domains.

Key Responsibilities

Content Development

• Create engaging, accurate, and SEO-optimized content for:
• Bigul Blogs & Market Insights
• IPO Content
• Trading & Investment Education Content
• Product Landing Pages
• Organic Growth Initiatives

SEO & Content Optimization

• Conduct keyword research and competitor analysis.
• Optimize existing content for improved search rankings and user engagement.
• Implement on-page SEO best practices including metadata, internal linking, content structure, and keyword optimization.
• Monitor and improve content performance through SEO analysis and reporting.

Performance Analysis

• Track website and content performance using SEO and analytics tools.
• Analyze search trends, keyword opportunities, and competitor strategies.
• Generate actionable insights to improve organic traffic and rankings.
• Work closely with marketing, product, and design teams to support content marketing and organic growth initiatives.
• Leverage AI tools for research, content enhancement, and productivity improvements.

Required Qualifications

• 2–5 years of experience in SEO content writing and SEO analysis.
• Excellent written English with strong editing and proofreading skills.
• Strong understanding of:
• On-page SEO
• Technical SEO fundamentals
• Hands-on experience with:
• Google Search Console (GSC)
• Google Analytics (GA4)
• Ahrefs
• SEMrush
• Similar SEO tools
• Experience conducting keyword research and competitor analysis.
• Familiarity with WordPress or other CMS platforms.
• Experience using AI tools such as:
• ChatGPT
• Gemini
• Perplexity
• Similar AI platforms

Qualifications

Any Graduate

• Experience in Fintech, Stock Markets, Personal Finance, Wealth Management, or BFSI sectors.
• Understanding of:
• Content Marketing
• Link Building
• Digital PR
• Knowledge of:
• Schema Markup

Proven track record of creating ranking content and achieving measurable SEO results