Inside Sales Executive-Africa

Frappe; India; On-site; INR 450,000 - 650,000; Full time

Job summary

Frappe in India is seeking an Inside Sales Executive to drive lead generation and conversions for the Africa market. You will manage inbound and outbound outreach, nurture signups and churned accounts to convert them into customers.

The ideal candidate holds a business degree with 1+ years in sales, strong English communication, and CRM proficiency. Knowledge of the Africa market is a plus, and you will collaborate with marketing and product teams.

Qualifications

• Bachelor's degree in Business Administration or equivalent; MBA preferred.
• Minimum 1+ years of sales experience in inside sales or lead generation.
• Excellent written and verbal English communication.
• Knowledge of Africa market is a plus.
• Proficiency in CRM software.

Responsibilities

• Generate leads from existing organic channels and handle inbound/outbound follow-ups.
• Proactively reach out to qualified signups and churned accounts to drive conversions.
• Reactivate dormant leads through consistent outreach and engagement.
• Maintain accurate records of leads, opportunities, and pipeline in CRM.
• Share market insights with marketing and product teams for improvement.
• Conduct customer and market research for Africa-specific opportunities.

Skills

Lead generation

CRM proficiency

Prospecting

Relationship management

English communication

Africa market knowledge

Education

Bachelor's degree in Business Administration

MBA preferred

Tools

CRM software

Job description

OPEN POSITIONS Inside Sales Executive-Africa

Key Goals

• Drive lead generation from organic inbound channels (signups, churned accounts, emails, chat support).
• Increase customer conversions and re‑engage dormant leads.
• Provide actionable feedback and insights to strengthen sales and marketing strategies.

Responsibilities

• Generate leads from existing organic channels (signups, churned accounts, inbound requests).
• Handle inbound calls, return missed calls, and manage outbound follow‑ups.
• Proactively reach out to qualified signups and churned accounts to drive conversions.
• Reactivate dormant leads through consistent outreach and engagement.
• Conduct customer and market research to identify opportunities and challenges specific to the Africa.
• Share market intelligence and customer insights with the marketing and product teams for continuous improvement.
• Maintain accurate records of leads, opportunities, and pipeline status in CRM.

Qualifications & Experience

• Bachelor's degree in Business Administration (BBA) or equivalent; MBA preferred.
• Minimum 1+ years of sales experience (inside sales, business development, or lead generation).
• Excellent written and verbal communication skills in English.
• Strong understanding of customer engagement, prospecting, and relationship management.
• Knowledge or prior exposure to the Africa Market will be an added advantage.
• Proficiency in CRM.

To err is human, to forgive is design. - Andrew Dillon