Influencer Marketing Specialist

Ekta Cosmetics Ltd.; New Delhi; Vor Ort; INR 900.000 - 1.300.000; Vollzeit

Zusammenfassung

Ekta Cosmetics Ltd. is seeking an Influencer Marketing Manager to develop and execute influencer campaigns in line with marketing goals. You will identify suitable influencers, negotiate contracts, plan content, and provide feedback for optimization.

You will deliver performance reports, collaborate with social, creative and PR teams, and stay ahead of industry trends while ensuring campaigns stay within budget. This role requires strong communication, creativity, and data-driven insights.

Qualifikationen

• Experience as an Influencer Marketing Manager or similar role.
• Strong knowledge of major social platforms and best practices.
• Excellent communication and negotiation skills.
• Data analysis skills to provide campaign insights.
• Creative mindset with solid project management.
• Bachelor’s degree in Marketing, Communications or related field.

Aufgaben

• Develop and implement influencer marketing strategies aligned with overall goals.
• Identify and engage with influencers matching target audience and brand values.
• Manage influencer partnerships, contract negotiations, content planning and feedback.
• Provide regular reports on campaign performance (engagement, reach, ROI).
• Collaborate with social, creative, and PR teams to run cohesive campaigns.
• Stay informed on industry trends and influencer marketing best practices.
• Monitor budgets and ensure campaigns stay within approved limits.

Kenntnisse

Influencer marketing

Negotiation

Data analysis

Project management

Communication

Creativity

Social media

Ausbildung

Bachelor’s in Marketing

Jobbeschreibung

1. Create and implement influencer marketing strategies that are in line with the overall marketing goals.

2. We will identify and engage with influencers who align with our target audience and brand values.

3. Responsibilities include handling influencer partnerships, contract negotiations, content planning and feedback provision.

4. Provide regular reports on campaign performance, including metrics such as engagement, reach and ROI.

5. Work with cross-functional teams, such as social media, creative and PR to establish cohesive and successful campaigns.

6. It is important to stay informed about industry trends and best practices in influencer marketing.

7. Monitor financial resources and ensure efficient implementation of campaigns within established budgetary limits.

Requirements:

• The job requires prior experience as an Influencer Marketing Manager or in a similar position.
• Possessing a thorough knowledge of social media platforms and their optimal techniques.
• Understanding influencer marketing strategies and techniques.
• Possessing strong communication and negotiation abilities.
• The candidate possesses skills in data analysis and providing insights to inform campaign optimization.
• The individual possesses a creative mindset and strong project management skills.
• A degree in Marketing, Communications or a related filed at the Bachelors level is required.

Individual with experience in successful influencer marketing campaigns are encouraged to apply for this exciting opportunity.