Influencer Marketing Manager

GreenApple Media; Dadri; On-site; INR 900,000 - 1,500,000; Full time

Job summary

GreenApple Media in Noida is seeking a hands-on Influencer Marketing Manager to lead end-to-end campaigns from creator identification to delivery.

You will brief creators, coordinate deliverables, monitor content quality, ensure brand guidelines, track performance, and report ROI while collaborating with internal teams and clients.

This on-site role requires strong relationships with creators and brands and a deep understanding of Indian social media trends.

Qualifications

• Proven experience in influencer marketing and brand collaborations.
• Strong campaign planning, relationship management, and negotiation with creators.
• Ability to analyze campaign performance data and prepare insights-driven reports.
• Excellent written and verbal communication; ability to brief creators clearly.
• Strong organizational and time-management skills for multiple campaigns.
• On-site work in Noida with cross-functional collaboration.
• Knowledge of Instagram, YouTube, TikTok and other platforms.
• Bachelor's degree in Marketing, Communications, or Business.
• Experience in Indian digital marketing ecosystem is an advantage.

Responsibilities

• Oversee end-to-end influencer campaigns from identification to delivery.
• Coordinate briefs, timelines and deliverables across platforms.
• Monitor content quality and ensure brand guidelines.
• Track performance metrics and prepare regular ROI reports.
• Collaborate with internal teams and clients to optimize campaigns.

Skills

Influencer marketing

Social media campaign management

Brand collaborations

Campaign planning

Relationship management

Negotiation with creators

Data-driven reporting

Communication skills

Time management

On-site coordination

Education

Bachelor's degree in Marketing, Communications, or Business

Job description

Company Description

GreenApple Media specializes in influencer marketing and brand collaborations, helping businesses connect with the right creators to build authentic digital impact. The company designs end-to-end campaign strategies, from creator identification and onboarding to execution and reporting. GreenApple Media focuses on smooth operational workflows and measurable performance outcomes for the brands it serves. Working primarily with brands across India, the team emphasizes data-driven decision-making and long-term relationship building with both clients and creators.

Role Description

This is a full-time, on-site Influencer Marketing Manager role based in Noida. The Influencer Marketing Manager will oversee end-to-end campaign management, including identifying suitable influencers, negotiating collaborations, and coordinating deliverables across multiple platforms. The role involves developing campaign strategies, briefing creators, monitoring content quality and timelines, and ensuring brand guidelines are met. The manager will track and analyze performance metrics, prepare regular reports, and suggest optimization tactics to improve ROI. Daily responsibilities also include collaborating closely with internal teams and clients, managing influencer relationships, and staying updated on social media trends and platform best practices.

Qualifications

• Proven experience in influencer marketing, social media campaign management, and brand collaborations.
• Strong skills in campaign planning, relationship management, and negotiation with creators and agencies.
• Ability to analyze campaign performance data, prepare insights-driven reports, and optimize strategies.
• Excellent written and verbal communication skills, including the ability to create clear briefs and professional correspondence.
• Strong organizational and time-management skills, with the ability to manage multiple campaigns and stakeholders simultaneously.
• Comfort working on-site in Noida and collaborating with cross-functional teams in a fast-paced environment.
• Knowledge of major social media platforms (Instagram, YouTube, TikTok/short-video apps, and others) and current digital content trends.
• Bachelor's degree in Marketing, Communications, Business, or a related field; equivalent practical experience will also be considered.
• Prior experience in the Indian digital marketing ecosystem or with creator-led campaigns is a strong advantage.